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There is a steady increase in smartphone apps available to improve farmers' decision making with respect to crop protection. While current studies have focused on smartphone adoption in general and farmers' general willingness to pay for crop protection smartphone apps, none have focused on the...
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This study examines the factors affecting users' adoption of the smartphone as an innovative device. Prior studies on the acceptance of smartphones have primarily focused on the impact of the technological benefits and characteristics. In this study, the author propose an integrated model of...
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