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Interactive or reactive? : marketing with Twitter
Burton, Suzan; Soboleva, Alena - In: The journal of consumer marketing 28 (2011) 7, pp. 491-499
Persistent link: https://www.econbiz.de/10009407512
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Beyond hope and fear : the effects of organizational theatre on empowerment and control
Badham, Richard J.; Carter, W. Richard; Matula, Linda J.; … - In: The journal of applied behavioral science 52 (2016) 1, pp. 124-151
Persistent link: https://www.econbiz.de/10011453414
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Metamorphic effects of power as reflected in espoused organisational values : implications for corporate governance
Kabanoff, Boris; Nesbit, Paul L. - 1996
Persistent link: https://www.econbiz.de/10000937812
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A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects
Fong, John; Burton, Suzan - In: Journal of business research : JBR 61 (2008) 3, pp. 233-242
Persistent link: https://www.econbiz.de/10003717198
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The impact of pre-existing attitude and conflict management style on customer satisfaction with service recovery
Mazaheri, Ebrahim; Basil, Debra Z.; Yanamandram, Venkata; … - In: Journal of retailing and consumer services 18 (2011) 3, pp. 235-245
Persistent link: https://www.econbiz.de/10009158885
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Guilt and giving : a process model of empathy and efficacy
Basil, Debra Z.; Ridgway, Nancy M.; Basil, Michael D. - In: Psychology & marketing 25 (2008) 1, pp. 1-23
Persistent link: https://www.econbiz.de/10003735793