Nicholls, J.A.F.; Li, Fuan; Mandokovic, Tomislav; … - In: Journal of Consumer Marketing 17 (2000) 2, pp. 106-119
Compares the shopping behavior of Chilean consumers with those in the USA. Chilean mall visits were driven, first and … entertainment. In addition to shopping motives, our data revealed noticeable differences between the two populations in their way of … selecting the mall, their shopping characteristics, and purchase patterns. In the final analysis, however, when the shoppers in …