Showing 1 - 6 of 6
Persistent link: https://www.econbiz.de/10003887572
Persistent link: https://www.econbiz.de/10003690689
Persistent link: https://www.econbiz.de/10008650076
Exporters are encouraged to “sell delivered”. An analysis of survey data on the terms of delivery on exports and imports used by French, German and British companies is presented. It is concluded that many firms prefer non‐delivered terms. The effects of changing to delivered terms are...
Persistent link: https://www.econbiz.de/10014725422
The selling prices to consumers of similar products vary considerably within the same retail outlet and between different types of retail outlet. Applying a value systems framework, the cost structures behind the selling prices of products in five product categories are identified using primary...
Persistent link: https://www.econbiz.de/10014722142
Purpose – The purpose of this paper is to explore the similarity of the reputation of political leaders with those of their parties and to assess the claim of causal links. Design/methodology/approach – A multidimensional measure of brand personality is used to measure the reputation among...
Persistent link: https://www.econbiz.de/10014722635