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A regime-switching model of cyclical category buying
Park, Sungho; Gupta, Sachin - In: Marketing science : the marketing journal of the … 30 (2011) 3, pp. 469-480
Persistent link: https://www.econbiz.de/10009160791
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Revisiting the (lack of) association between objective and subjective measures of local fiscal condition
Park, Sungho; Maher, Craig S.; Liao, Wei-Jie - In: Public budgeting & finance 43 (2023) 3, pp. 39-54
Persistent link: https://www.econbiz.de/10014338971
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Dangers in using market-level data for determining promotion effects
Wittink, Dick R. - 1993
Persistent link: https://www.econbiz.de/10000876065
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Managing variety on the retail shelf : using household scanner panel data to rationalize assortments
Anupindi, Ravi; Gupta, Sachin; Venkataramanan, M.A. - In: Retail supply chain management : quantitative models …, (pp. 155-182). 2008
Persistent link: https://www.econbiz.de/10003773890
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Guest satisfaction and restaurant performance
Gupta, Sachin; McLaughlin, Edward; Gómez, Miguel I. - In: The Cornell School of hotel administration handbook of …, (pp. 370-385). 2010
Persistent link: https://www.econbiz.de/10008667129
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A micro-level diffusion model for new drug adoption
Liu, Qiang; Gupta, Sachin - In: The journal of product innovation management : an … 29 (2012) 3, pp. 372-384
Persistent link: https://www.econbiz.de/10009559970
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Managing variety on the retail shelf : using household scanner panel data to rationalize assortments
Anupindi, Ravi; Gupta, Sachin; Venkataramanan, … - In: Retail supply chain management : quantitative models …, (pp. 265-291). 2015
Persistent link: https://www.econbiz.de/10010529465