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United States
Relationship marketing
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Beziehungsmarketing
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Performance measurement
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Performance-Messung
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Consumer behaviour
11,410
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3,205
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3,198
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3,185
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2,954
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2,888
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2,824
Kundenwert
2,612
Lieferantenmanagement
2,598
Supplier relationship management
2,597
Customer value
2,551
Brand image
2,290
Markenimage
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2,192
E-commerce
2,129
Online-Handel
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2,088
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15
Kumar, V.
8
Jang, Soocheong
7
Johnson, Michael D.
7
Marschke, Gerald
7
Walsh, Gianfranco
7
Brodie, Roderick J.
6
Courty, Pascal
6
Han, Heesup
6
Ammann, Manuel
5
Berri, David J.
5
Conduit, Jodie
5
Hollebeek, Linda D.
5
Kim, Wansoo
5
Mattila, Anna S.
5
Skiera, Bernd
5
Beatty, Sharon E.
4
Gourio, François
4
Gremler, Dwayne D.
4
Gupta, Sunil
4
Ha, Jooyeon
4
Hall, Jeremy Lucas
4
Heinrich, Carolyn J.
4
Hennig-Thurau, Thorsten
4
Hyun, Sunghyup Sean
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Kaushik, Abhay
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Rudanko, Leena
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Simmons, Robert
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Tanford, Sarah
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3
Chen, Tom
3
Cova, Bernard
3
Eggert, Andreas
3
Eisingerich, Andreas B
3
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Grewal, Dhruv
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American Society for Public Administration
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Apress L.P.
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Arthur D. Little International Inc. <Wiesbaden>
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Confederation of Britisch Industry
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Econometrisch Instituut <Rotterdam>
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Edward Elgar Publishing
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Energy Sector Management Assistance Program
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European University Institute / Department of Law
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Europäische Kommission / Executive Agency for Small and Medium-Sized Enterprises / COSME Unit A.1.2. Competitiveness & Internationalisation
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1
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU / Unit F.1 - Industrial Strategy and Value Chains
1
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU / Unit F.2 - Social Economy
1
Fraunhofer-Institut für Produktionstechnologie IPT
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Institut für Weltwirtschaft
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Ludwig-Maximilians-Universität München
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OECD
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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State University of New York at Albany / Department of Economics
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USA / Congress / House of Representatives / Committee on the Budget
1
USA / Court of Customs and Patent Appeals
1
United States / Congress / House / Committee on Ways and Means / Subcommittee on Oversight
1
Verband Deutscher Maschinen- und Anlagenbau
1
W. E. Upjohn Institute for Employment Research <Kalamazoo, Mich.>
1
Weltbank
1
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International journal of hospitality management
34
Public performance & management review
27
The journal of services marketing
24
Working paper / National Bureau of Economic Research, Inc.
22
Journal of business research : JBR
21
Journal of retailing and consumer services
19
Industrial marketing management : the international journal for industrial and high-tech firms
17
Journal of the Academy of Marketing Science
16
Harvard business review : HBR
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Journal of service research : JSR
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
Services marketing quarterly
13
Journal of marketing
12
Journal of travel and tourism marketing
11
Psychology & marketing
11
Advances in management accounting : a research annual
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Journal of marketing theory and practice
10
Strategy & leadership : a publication of Strategic Leadership Forum
10
International handbook of practice-based performance management
9
The journal of alternative investments
9
The journal of asset management
9
Harvard-Business-Manager : das Wissen der Besten
8
Journal of hospitality marketing & management
8
Journal of marketing management : MM
8
The journal of business & industrial marketing
8
The journal of personal selling & sales management : JPSSM
8
The journal of private equity
8
Academy of Management journal : AMJ
7
International journal of market research : JMRS ; the journal of the Market Research Society
7
International journal of production economics
7
International public management journal
7
Journal of business ethics : JOBE
7
Manufacturing & service operations management : M & SOM
7
Research paper series / Stanford Graduate School of Business
7
Working papers / Harvard Business School, Division of Research
7
Business horizons
6
Customer Relationship Management : the ultimate guide to efficient use of CRM
6
European journal of marketing : EJM
6
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ECONIS (ZBW)
1,955
RePEc
2
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1
Jamestown Electric Supply Company : assessing customer profitability
Heitger, Lester E.
;
Heitger, Dan L.
- In:
Issues in accounting education
23
(
2008
)
2
,
pp. 261-280
Persistent link: https://www.econbiz.de/10003729546
Saved in:
2
Customer accounting and marketing performance measures usage in the hotel industry in the USA
Cengiz, Emre
;
Oduncuoglu, Funda
;
Köseoglu, Mehmet Ali
- In:
International journal of leisure and tourism marketing …
7
(
2020
)
1
,
pp. 4-25
Persistent link: https://www.econbiz.de/10012513377
Saved in:
3
A nation of customers
Goodhart, Philip
-
1965
Persistent link: https://www.econbiz.de/10000331795
Saved in:
4
Getting it right! : Creating customer value for market leadership
Weinzimer, Philip
-
1998
Persistent link: https://www.econbiz.de/10000660034
Saved in:
5
Marketing and customer behaviour
Jenkins, John R. G.
-
1972
Persistent link: https://www.econbiz.de/10000666881
Saved in:
6
Discovering relative value using custom indexes
Garrett, Daniel J.
- In:
The handbook of municipal bonds
,
(pp. 571-575)
.
2008
Persistent link: https://www.econbiz.de/10003715027
Saved in:
7
Managing customers profitably
Ryals, Lynette
-
2008
Persistent link: https://www.econbiz.de/10003744559
Saved in:
8
The power of CLV : managing customer lifetime value at IBM
Kumar, V.
;
Venkatesan, Rajkumar
;
Bohling, Tim
; …
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
4
,
pp. 585-599
Persistent link: https://www.econbiz.de/10003765812
Saved in:
9
The theory of customer relationship valuation
Ellsworth, Richard K.
- In:
Business valuation review : the quarterly journal of …
27
(
2008
)
4
,
pp. 175-182
Persistent link: https://www.econbiz.de/10003859501
Saved in:
10
Customer relationship management processes in retail banking : best practice and business value evaluation
Berger, Sven C.
;
Gensler, Sonja
;
Skiera, Bernd
;
Wiesel, …
- In:
Strukturwandel der Wertschöpfung im Bankgeschäft
,
(pp. 65-86)
.
2009
Persistent link: https://www.econbiz.de/10003903326
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