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Engaging students via social media : is it worth the effort?
Mostafa, Rania B. - In: Journal of marketing education : JME 37 (2015) 3, pp. 144-159
Persistent link: https://www.econbiz.de/10011410645
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Who's posting facebook faux pas? : a cross-cultural examination of personality differences
Karl, Katherine; Peluchette, Joy Van Eck; Schlaegel, … - In: International journal of selection and assessment 18 (2010) 2, pp. 174-186
Persistent link: https://www.econbiz.de/10003985780
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Conflicts of interest : articles on common benefits and private profits
Koenen, Johannes - 2010
Persistent link: https://www.econbiz.de/10003985837
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Strategic development of business models : implications of the Web 2.0 for creating value in the Internet
Wirtz, Bernd W.; Schilke, Oliver; Ullrich, Sebastian - In: Long range planning : LRP ; international journal of … 43 (2010) 2/3, pp. 272-290
Persistent link: https://www.econbiz.de/10003987632
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Essays on individual financial behavior
Karabulut, Yigitcan - 2012
Persistent link: https://www.econbiz.de/10009697318
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Sustainable marketing and social media : a cross-country analysis of motives for sustainable behaviors
Minton, Elizabeth; Lee, Christopher; Orth, Ulrich R.; … - In: Journal of advertising : official publication of the … 41 (2012) 4, pp. 69-84
Persistent link: https://www.econbiz.de/10009762981
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Cross-cultural comparison of social media usage in the wine industry : differences between the United States and Germany
Hoffmann, Carsten; Szolnoki, Gergely; Thach, Liz - In: Successful social media and ecommerce strategies in the …, (pp. 154-166). 2016
Persistent link: https://www.econbiz.de/10011558855
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IT-based interaction platforms to foster virtual patient communities
Kuenne, Christoph W.; Adamczyk, Sabrina; Rass, Matthias; … - In: Virtual enterprises, communities & social networks : …, (pp. 153-162). 2011
Persistent link: https://www.econbiz.de/10009519835
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Web 2.0 technologies in internal and external communications in the banking sector
Sakal, Marton; Matković, Predrag; Tumbas, Pere - In: Theory, methodology, practice 7 (2011) 2, pp. 87-97
Persistent link: https://www.econbiz.de/10009520309
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Wahrnehmung und Interaktion auf Facebook : Deutsche und US-Amerikaner. Ängste, Möglichkeiten, Entwicklungen, Änderungen und Lektionen
Reeves, Jacquelyn - In: CSR und Digitalisierung : der digitale Wandel als …, (pp. 991-1004). 2017
Persistent link: https://www.econbiz.de/10011732214