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Successful product innovation : a collection of our best

Cooper, Robert G.; Edgett, Scott J. - 2009 - 1. print.

Persistent link: https://www.econbiz.de/10011733572

Innovator's Playbook : How to Create Great Products, Services and Experiences That Your Customers Will Love.

Baird, Nathan - 2020

! -- Contents -- My journey of discovery to innovation flow -- My journey -- 17 years later … -- What's all this noise about design …? -- Design takes over -- Jumping to solutions -- Why do they jump? -- Integrating the new design methods to improve innovation …-off workshop -- The innovation opportunity -- Make it defined and engaging -- Write up final project challenge and brief …

Persistent link: https://www.econbiz.de/10012166588

Customer and frontline employee influence on new service development performance

Melton, Horace L.; Hartline, Michael D. - In: Journal of service research : JSR 13 (2010) 4, pp. 411-425

Persistent link: https://www.econbiz.de/10008736074

The cradle-to-cradle (C2C) paradigm in the context of innovation management and driving forces for implementation

Geng, Viktoria; Herstatt, Cornelius - 2014 - Preliminary version

, especially in the context of innovation management, we aim to investigate the potential intersections between C2C and the Fuzzy …

Persistent link: https://www.econbiz.de/10010244507

Management des Produktentstehungsprozesses : handlungsorientierte Erfolgsfaktorenforschung im Rahmen einer empirischen Studie in der Elektronikindustrie

Ohms, Walter J. - 2000

Persistent link: https://www.econbiz.de/10001461592

PDMA Handbook of New Product Development

Kahn, Kenneth B. - 2012 - 3rd ed (Online-Ausg.)

New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product...