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United States
Marketingmanagement
16,903
Marketing management
16,085
Customer satisfaction
13,746
Kundenzufriedenheit
13,610
Versicherung
12,604
Satisfaction
10,557
Insurance
10,336
Zufriedenheit
9,602
Konsumentenverhalten
8,470
Consumer behaviour
8,459
Beziehungsmarketing
7,438
Relationship marketing
7,424
Service quality
6,371
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6,329
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6,259
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5,171
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5,111
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5,002
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4,283
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4,266
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3,770
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3,165
insurance
2,135
Arbeitszufriedenheit
2,075
Job satisfaction
2,061
Markenführung
2,024
Brand management
2,023
Welt
1,666
World
1,655
Schätzung
1,550
Online-Marketing
1,540
Estimation
1,529
Internet marketing
1,498
Bank
1,415
Unternehmenserfolg
1,397
Firm performance
1,381
satisfaction
1,340
India
1,315
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24
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17
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17
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17
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16
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15
Kunreuther, Howard
15
Weiss, Mary A.
15
Kaiser, Harry M.
12
De Neve, Jan-Emmanuel
10
Deaton, Angus
10
Kimball, Miles S.
9
Michel-Kerjan, Erwann
9
Han, Heesup
8
Hawkins, Del I.
8
Helliwell, John F.
8
Jang, Soocheong
8
Kumar, V.
8
Wu, Stephen
8
Born, Patricia
7
Graham, Carol
7
Harrington, Scott E.
7
Lai, Gene C.
7
Mayers, David
7
Perreault, William D.
7
Rejda, George E.
7
Smith, Clifford W.
7
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6
Dehejia, Rajeev H.
6
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6
Fleche, Sarah
6
Grace, Martin Francis
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Hall, Brian J.
6
Heffetz, Ori
6
Huang, Haifang
6
Keller, Kevin Lane
6
Klein, Robert W.
6
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6
Luttmer, Erzo F. P.
6
Mothersbaugh, David L.
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American Management Association
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IGI Global
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Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
European Society for Opinion and Marketing Research
2
International Association for the Study of Insurance Economics
2
NetLibrary, Inc
2
Prudential Financial, Inc. <Newark, NJ>
2
Salomon Brothers Center for the Study of Financial Institutions
2
The Wharton Financial Institutions Center
2
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2
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2
Western Risk and Insurance Association
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Academy of Marketing
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Alliance of American Insurers <Chicago-Schaumburg, Ill.>
1
American Enterprise Institute for Public Policy Research
1
American Institute for Property and Liability Underwriters
1
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Books on Demand GmbH <Norderstedt>
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Brookings Institution
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1
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Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
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1
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1
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Working paper / National Bureau of Economic Research, Inc.
97
The journal of risk and insurance : the journal of the American Risk and Insurance Association
51
Discussion paper series / IZA
35
Journal of insurance regulation
34
Journal of business research : JBR
32
International journal of hospitality management
27
Journal of marketing
26
Industrial marketing management : the international journal for industrial and high-tech firms
20
Journal of consumer research : JCR ; an interdisciplinary bimonthly
18
NBER working paper series
18
Risk management and insurance review
16
Services marketing quarterly
16
Psychology & marketing
15
The Geneva papers on risk and insurance - issues and practice : an official journal of the Geneva Association
15
The journal of services marketing
15
Journal of banking & finance
14
Journal of the Academy of Marketing Science
14
Harvard business review : HBR
13
Journal of marketing theory and practice
13
Journal of retailing and consumer services
13
The journal of insurance issues : official journal of the Western Risk and Insurance Association
13
Discussion paper / Centre for Economic Policy Research
12
European journal of marketing : EJM
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of marketing management : MM
12
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Journal of advertising research
11
The journal of consumer marketing
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Applied economics letters
9
Discussion paper
9
International journal of contemporary hospitality management
9
Journal of service research : JSR
9
SpringerLink / Bücher
9
The American economic review
9
Economic inquiry : journal of the Western Economic Association International
8
Journal of business ethics : JOBE
8
Journal of marketing communications
8
Journal of marketing research : JMR
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ECONIS (ZBW)
2,953
USB Cologne (EcoSocSci)
11
RePEc
4
EconStor
1
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date (oldest first)
1
The effect of service quality and marketing mix strategy towards local sustainable economic growth
Srinita
- In:
European research studies
21
(
2018
)
1
,
pp. 272-284
Persistent link: https://www.econbiz.de/10012219996
Saved in:
2
Net promoter score : a conceptual analysis
Mandal, Pratap Chandra
- In:
International journal of management concepts and …
8
(
2014
)
4
,
pp. 209-219
Persistent link: https://www.econbiz.de/10011284557
Saved in:
3
Market orientation : an option for universities to adopt?
Tran, Trang P.
;
Blankson, Charles
;
Roswinanto, Widyarso
- In:
International journal of nonprofit and voluntary sector …
20
(
2015
)
4
,
pp. 347-365
Persistent link: https://www.econbiz.de/10011493612
Saved in:
4
Customer
satisfaction
heterogeneity and shareholder value
Grewal, Rajdeep
;
Chandrashekaran, Murali
;
Citrin, Alka V.
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 612-626
Persistent link: https://www.econbiz.de/10009234932
Saved in:
5
Kundenzufriedenheitsmanagement bei Federal Express
Rittersberger, Petra
- In:
Handbuch Kundenmanagement : Anforderungen, Prozesse, …
,
(pp. 467-478)
.
2008
Persistent link: https://www.econbiz.de/10003708614
Saved in:
6
Strategic marketing for health care organizations : building a
customer
-driven health system
Kotler, Philip
-
2008
-
1st ed.
Persistent link: https://www.econbiz.de/10003591271
Saved in:
7
Bridging the gap between employees and customers
Oajkey, James L.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1094-1113
Persistent link: https://www.econbiz.de/10009615218
Saved in:
8
Affiliate marketing and
customer
satisfaction
Surabhi Singh
- In:
Driving traffic and customer activity through affiliate …
,
(pp. 1-10)
.
2018
Persistent link: https://www.econbiz.de/10011715390
Saved in:
9
Communicating with customers
Spinosa, Charles
;
Le Brocquy, David
;
Calder, Bobby J.
- In:
Kellogg on advertising & media : the Kellogg School of …
,
(pp. 226-253)
.
2008
Persistent link: https://www.econbiz.de/10003755924
Saved in:
10
Facing the interest rate challenge : a key risk management issue for insurers
Frey, Astrid
- In:
Journal of risk management in financial institutions
8
(
2015
)
2
,
pp. 147-152
Persistent link: https://www.econbiz.de/10011306355
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