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United States
Marketing
29,149
Wissenschaftliche Methode
8,894
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8,893
Theorie
6,088
Theory
6,037
Marketingmanagement
3,848
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3,597
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3,453
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3,214
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3,034
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2,724
marketing
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1,984
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1,919
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1,505
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1,418
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1,414
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1,279
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1,103
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1,027
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942
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906
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906
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903
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Online-Marketing
900
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894
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883
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Kotler, Philip
18
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8
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7
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6
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6
Malshe, Avinash
6
Perreault, William D.
6
Heckman, James J.
5
Keller, Kevin Lane
5
Lakdawalla, Darius
5
McCarthy, Edmund Jerome
5
Moon, Seong Hyeok
5
Pinto, Rodrigo
5
Taylor, John B.
5
Wieland, Volker
5
Yavitz, Adam
5
Zaltman, Gerald
5
Armstrong, Gary
4
Bachmann, Ruediger
4
Boone, Louis E.
4
Brookshire, Michael L.
4
Calantone, Roger J.
4
Cosgrove, Kenneth M.
4
Ehrlich, Gabriel
4
Kumar, V.
4
Kurtz, David L.
4
Lamb, Charles W.
4
Mishkin, Frederic S.
4
Ruzic, Dimitrije
4
Sharma, Arun
4
Slesnick, Frank
4
Spiller, Lisa D.
4
Urban, Glen L.
4
Varadarajan, Rajan
4
Aaker, David A.
3
Abadie, Alberto
3
Albers, Sönke
3
Baker, Michael John
3
Bearden, William O.
3
Blau, Francine D.
3
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American Marketing Association
17
IGI Global
6
American Management Association
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NetLibrary, Inc
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3
Information Resources Management Association
3
USA / Department of Agriculture
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Academy of Marketing
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Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
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Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
J. L. Kellogg Graduate School of Management
2
National Bureau of Economic Research
2
National Industrial Conference Board
2
USA / Economic Research Service
2
Academy for Health Services Marketing <Chicago, Ill.>
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Marketing Association / Cincinnati Chapter
1
American Marketing Association / Public Utilities Section
1
American Society for Public Administration
1
American Taxation Association / 1989 - 1990 Research Methods Committee
1
Apress L.P.
1
Center for Studies in Higher Education, UC Berkeley
1
Center for Trade and Commercial Diplomacy
1
Columbia University / Department of Economics
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Conference on Research in Income and Wealth
1
Conference the Regulation of Medical Innovation and Pharmaceutical Markets <2001, Chicago, Ill.>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Department of Agricultural and Resource Economics, University of California-Davis
1
East West Population Institute <Manoa, Hawaii>
1
Eurohandelsinstitut
1
Fachhochschule Reutlingen / European School of Business
1
Forschungsinstitut zur Zukunft der Arbeit
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Harvard Graduate School of Business Administration
1
Hogrefe Verlag
1
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Working paper / National Bureau of Economic Research, Inc.
28
Journal of business research : JBR
18
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
The journal of personal selling & sales management : JPSSM
17
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
American journal of agricultural economics
13
Industrial marketing management : the international journal for industrial and high-tech firms
13
Political marketing in the United States
13
Journal of marketing
12
Journal of marketing education : JME
12
Health marketing quarterly
9
Journal of historical research in marketing
9
Journal of the Academy of Marketing Science
9
Does marketing need reform? : fresh perspectives on the future
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Series / American Marketing Association
8
Discussion paper / Centre for Economic Policy Research
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing intelligence & planning
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Australasian marketing journal
6
Business horizons
6
Enterprise & society : the international journal of business history
6
European journal of operational research : EJOR
6
History of marketing thought ; Volume 3
6
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
6
SpringerLink / Bücher
6
The journal of law & economics
6
The journal of real estate finance and economics
6
The marketing review
6
AMA educators' proceedings
5
Harvard business review : HBR
5
Journal of advertising research
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
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ECONIS (ZBW)
1,775
USB Cologne (EcoSocSci)
42
RePEc
7
BASE
1
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1
Examination of the individual competencies that differentiate results in direct sales
Sypniewska, Barbara A.
- In:
Contemporary economics
7
(
2013
)
1
,
pp. 83-100
of direct sales known as multilevel
marketing
(MLM). The respondents represented three groups: group I - inexperienced …
Persistent link: https://www.econbiz.de/10009770333
Saved in:
2
Multilevel
marketing
and pyramid schemes in the United States : an historical analysis
Keep, William W.
;
Nat, Peter J. Vander
- In:
Journal of historical research in marketing
6
(
2014
)
2
,
pp. 188-210
Persistent link: https://www.econbiz.de/10010391802
Saved in:
3
Fundamental issues & directions for
marketing
Day, George S.
;
Montgomery, David B.
-
1999
Persistent link: https://www.econbiz.de/10001453425
Saved in:
4
Establishment of a strategic Total Direct Mail Model to bring customers into auto dealerships
Ishiguro, Hisatoshi
;
Amasaka, Kakuro
- In:
Journal of business & economics research
10
(
2012
)
8
,
pp. 493-500
Persistent link: https://www.econbiz.de/10009620976
Saved in:
5
Convergence
marketing
: combining brand and direct
marketing
for unprecedented profits
Rosen, Richard G.
-
2009
Persistent link: https://www.econbiz.de/10003702069
Saved in:
6
The modern sales manager's secret weapon : more effective communication with salesmen
Armstrong, Frank Alexander
-
1967
Persistent link: https://www.econbiz.de/10000331914
Saved in:
7
Principles of
marketing
Kotler, Philip
;
Armstrong, Gary
-
1991
-
5. ed
Persistent link: https://www.econbiz.de/10000835995
Saved in:
8
Profitable sales management and
marketing
for growing business
Calvin, Robert J.
-
1984
Persistent link: https://www.econbiz.de/10000559845
Saved in:
9
It's all about customers : the perfect way to grow your business through
marketing
, sales and service
Frazer-Robinson, John
-
1999
-
2nd ed
Persistent link: https://www.econbiz.de/10001390756
Saved in:
10
Sales Management : operations, administration,
marketing
Johnson, Herbert W.
-
1976
Persistent link: https://www.econbiz.de/10001395579
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