Narrow search
Showing 1 - 3 of 3
Cover Image
Why are some modes of acquisition more profitable? : a study of the credit card industry
Steffes, Erin M.; Murthi, B. P. S.; Rao, Ram C. - In: Journal of financial services marketing : JFSM 16 (2011/12) 2, pp. 92-100
Persistent link: https://www.econbiz.de/10009385087
Cover Image
Acquisition, affinity and rewards : do they stay or do they go?
Steffes, Erin M.; Murthi, B. P. S.; Rao, Ram C. - In: Journal of financial services marketing : JFSM 13 (2008/09) 3, pp. 221-233
Persistent link: https://www.econbiz.de/10003802563
Cover Image
Effect of price on the demand for durables : modeling, estimation, and findings
Jain, Dipak - In: Journal of business & economic statistics : JBES ; a … 8 (1990) 2, pp. 163-170
Persistent link: https://www.econbiz.de/10001086818