Narrow search
Showing 1 - 10 of 10,423
Cover Image
Entrepreneurial marketing orientation of young SME owners in Indonesia
Astuti, Rifelly Dewi; Balqiah, Tengku Ezni - In: International journal of entrepreneurial venturing : IJEV 12 (2020) 4, pp. 376-394
Persistent link: https://www.econbiz.de/10012509564
Cover Image
Linking entrepreneurial marketing and performance indicators in Jordanian hotel industry
Al-Manasra, Excimirey Amer; Al-Zyadat, Mohammd; … - In: Journal of management research 5 (2013) 3, pp. 86-94
Persistent link: https://www.econbiz.de/10009769696
Cover Image
Entrepreneurial marketing : between entrepreneurial personality traits and business performance
Sarwoko, Endi; Nurfarida, Iva Nurdiana - In: Entrepreneurial business and economics review : EBER 9 (2021) 2, pp. 105-118
Objective: Practices of traditional marketing cannot be fully applied to small and medium-sized enterprises (SMEs …). SMEs owners have a responsibility to replace the practice with innovative behaviour such as entrepreneurial marketing (EM …
Persistent link: https://www.econbiz.de/10012520018
Cover Image
Entrepreneurial marketing and firm performance : synthesis and conceptual development
Alqahtani, Nasser; Uslay, Can - In: Journal of business research : JBR 113 (2020), pp. 62-71
Persistent link: https://www.econbiz.de/10012230437
Cover Image
Entrepreneurial marketing behaviours : impact of firm age, firm size and firm’s founder
Kilenthong, Pitsamorn; Hultman, Claes M.; Hills, Gerald E. - In: Journal of research in marketing and entrepreneurship : JRME 18 (2016) 1, pp. 127-145
Persistent link: https://www.econbiz.de/10011598741
Cover Image
The impact of strategic entrepreneurship and entrepreneurial marketing, entrepreneurship values on small and medium enterprises' performance : evidence from Saudi Arabia
Alshagawi, Mohammed; Mabkhot, Hashed - In: Cogent business & management 11 (2024) 1, pp. 1-20
tries to investigate the influence of strategic entrepreneurship (SE), entrepreneurial marketing (EM), and entrepreneurial …
Persistent link: https://www.econbiz.de/10014530684
Cover Image
Entrepreneurial marketing and bank performance in Egypt : is environmental turbulence a missing link?
Hilal, Omnia Abdelazeem; Tantawy, Ahmed Adel - In: Journal of entrepreneurship in emerging economies 14 (2022) 2, pp. 252-273
Persistent link: https://www.econbiz.de/10012879612
Cover Image
The impact of entrepreneurial marketing on new venture brand image and performance : a capability perspective
Wijekoon, Sayuri; O'Cass, Aron; Vesal, Mahdi - In: European journal of marketing 58 (2024) 6, pp. 1463-1492
Persistent link: https://www.econbiz.de/10015075627
Cover Image
Customer-centric influence of entrepreneurial marketing on business performance of hotels in Nigeria during the COVID-19 crisis
Manishimwe, Theoneste; Raimi, Lukman; Azubuike, Chidnma … - In: Journal of revenue and pricing management 21 (2022) 6, pp. 668-683
Persistent link: https://www.econbiz.de/10013463861
Cover Image
The effects of entrepreneurial marketing on born global performance
Kocak, Akin; Abimbola, Temi - In: International marketing review 26 (2009) 4/5, pp. 439-452
Persistent link: https://www.econbiz.de/10009523110