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~subject:"Unternehmenserfolg"
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Unternehmenserfolg
Brand management
54
Consumer behaviour
53
Markenführung
51
Konsumentenverhalten
48
Brand image
31
Markenimage
31
Relationship marketing
26
Marketingmanagement
25
Beziehungsmarketing
24
Marketing management
24
Brand
22
Markenartikel
22
Social Web
21
Social web
21
Luxury goods
15
Luxusgüter
15
Export
14
B-to-B-Marketing
13
Business-to-business marketing
13
Firm performance
13
International marketing
13
Internet marketing
13
Measurement
13
Online-Marketing
13
United Kingdom
13
Großbritannien
12
Internationales Marketing
11
Social media
10
Export sector
9
Exportwirtschaft
9
Marketing
9
Messung
9
Bibliometrics
8
Bibliometrie
8
Customer satisfaction
8
Brand communities
7
Brand equity
7
Brand relationships
7
Brands
7
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Undetermined
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Article
12
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1
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10
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10
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1
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1
Graue Literatur
1
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1
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1
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English
13
Author
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Cadogan, John W.
12
Boso, Nathaniel
6
Story, Vicky M.
6
Sundqvist, Sanna
4
Kuivalainen, Olli
3
Kadić-Maglajlić, Selma
2
Micevski, Milena
2
Adeola, Ogechi
1
Annan, Jonathan
1
Cui, Charles C.
1
Hodgkinson, Ian R.
1
Jean, Ruey-Jer Bryan
1
Kwok, Erik
1
Kyläheiko, Kalevi
1
Oghazi, Pejvak
1
Oliveira, João S.
1
Puumalainen, Kaisu
1
Salminen, Risto T.
1
Tsougkou, Eleni
1
Veloutsou, Cleopatra
1
Yazdani, Nahid
1
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Athens Institute for Education and Research
1
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Journal of business research : JBR
3
International marketing review
2
Journal of international marketing
2
European journal of marketing : EJM
1
International business in an enlarging Europe
1
International marketing ; Vol. 1
1
Journal of business venturing
1
Journal of small business strategy
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ECONIS (ZBW)
13
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1
International marketing, strategic orientations and business success : reflections on the path ahead
Cadogan, John W.
- In:
International marketing review
29
(
2012
)
4
,
pp. 340-348
Persistent link: https://www.econbiz.de/10009661299
Saved in:
2
Managing small and medium firms in a changing environment
Veloutsou, Cleopatra
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10008806237
Saved in:
3
Export market-oriented behavior and export performance : quadratic and moderating effects under differing degrees of market dynamism and internationalization
Cadogan, John W.
;
Kuivalainen, Olli
;
Sundqvist, Sanna
- In:
Journal of international marketing
17
(
2009
)
4
,
pp. 71-89
Persistent link: https://www.econbiz.de/10003936359
Saved in:
4
Kirznerian and Schumpeterian entrepreneurial-oriented behavior in turbulent export markets
Sundqvist, Sanna
;
Kyläheiko, Kalevi
;
Kuivalainen, Olli
; …
- In:
International marketing review
29
(
2012
)
2
,
pp. 203-219
Persistent link: https://www.econbiz.de/10009570009
Saved in:
5
Strategic flexibilities and export performance : the moderating roles of export market-oriented behavior and the export environment
Cadogan, John W.
;
Sundqvist, Sanna
;
Puumalainen, Kaisu
; …
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1418-1452
Persistent link: https://www.econbiz.de/10009661191
Saved in:
6
Firm innovativeness and export performance : environmental, networking, and structural contingencies
Boso, Nathaniel
;
Story, Vicky M.
;
Cadogan, John W.
; …
- In:
Journal of international marketing
21
(
2013
)
4
,
pp. 62-87
Persistent link: https://www.econbiz.de/10010233206
Saved in:
7
Entrepreneurial orientation, market orientation, network ties, and performance : study of entrepreneurial firms in a developing economy
Boso, Nathaniel
;
Story, Vicky M.
;
Cadogan, John W.
- In:
Journal of business venturing
28
(
2013
)
6
,
pp. 708-727
Persistent link: https://www.econbiz.de/10010201240
Saved in:
8
Export market-oriented behavior and export performance : the moderating roles of competitive intensity and technological turbulence
Cadogan, John W.
;
Cui, Charles C.
;
Kwok, Erik
-
2008
Persistent link: https://www.econbiz.de/10003655284
Saved in:
9
Entrepreneurial and market-oriented activities, financial capital, environment turbulence, and export performance in an emerging economy
Boso, Nathaniel
;
Oghazi, Pejvak
;
Cadogan, John W.
; …
- In:
Journal of small business strategy
26
(
2016
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10011446743
Saved in:
10
High-tech, high turbulence, high performance? The role of competitive environment in the relationship between technology intensity, customer orientation and export performance
Kuivalainen, Olli
;
Sundqvist, Sanna
;
Cadogan, John W.
- In:
International business in an enlarging Europe
,
(pp. 27-41)
.
2005
Persistent link: https://www.econbiz.de/10002765310
Saved in:
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