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Australasian marketing journal
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Journal of marketing channels : ... distribution systems, strategy, and management
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A knowledge-based explanation of franchise system resources and performance
Jeon, Hyo Jin
;
Dant, Rajiv P.
;
Baker, Brent L.
- In:
Journal of marketing channels : ... distribution …
23
(
2016
)
3
,
pp. 97-113
Persistent link: https://www.econbiz.de/10011538926
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Predicting organizational form choice from pre-entry characteristics of franchisees
Weaven, Scott
;
Baker, Brent L.
;
Edwards, Chase
;
Frazer, …
- In:
Australasian marketing journal
26
(
2018
)
1
,
pp. 49-58
Persistent link: https://www.econbiz.de/10011880461
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