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Key account management practices and performance of commercial banks in Kenya
Ndambuki, Victor; Munyoki, Justus M.; Kibera, Francis N.; … - In: DBA Africa management review 8 (2018) 2, pp. 101-108
Persistent link: https://www.econbiz.de/10012252219
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Implementing key account management : designing customer-centric processes for mutual growth
Marcos Cuevas, Javier; Davies, Mark; Guesalaga, Rodrigo; … - 2018
Introduction to implementing key account management -- Re-engaging strategic customers -- Adopting key account management -- Building customer understanding and value planning -- Developing customer relationships -- Developing winning offerings -- Creating compelling customer value propositions...
Persistent link: https://www.econbiz.de/10011913569
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An explorative study on the impact of IT capabilities on international key account management capabilities and firm performance in international customer-supplier relationships
Jean, Ruey-Jer Bryan - In: International marketing in rapidly changing environments, (pp. 25-41). 2013
Persistent link: https://www.econbiz.de/10010204819
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Fixed revenue accounting : a new management accounting framework
Suzuki, Kenichi (ed.); Gurd, Bruce (ed.) - 2019
Persistent link: https://www.econbiz.de/10011861722
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Strategic asset management : a differentiating strategy to enhance a competitive advantage of petrochemical companies
Ntlaba, Makama Ephraim; Ncube, Ozias - In: International journal of business and economics … 3 (2014) 3, pp. 118-127
Persistent link: https://www.econbiz.de/10010428101
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Exploring the moderating effects of relationship inertia and switching cost on automated service quality-customer statisfaction-retention link in a CRM ecosystem : empirical eviden...
Baksi, Arup Kumar; Parida, Bivraj Bhusan - In: Paradigm : the journal of Institute of Management Technology 16 (2012) 1, pp. 51-69
Persistent link: https://www.econbiz.de/10011758502
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Customer orientation of service employees and organizational performance : empirical evidence for Indian banking
Siddiqi, Mushtaq A.; Sahaf, Musadiq A. - In: Decision 36 (2009) 2, pp. 133-153
Persistent link: https://www.econbiz.de/10008808004
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The performance implications of relationship banking during macroeconomic expansion and contraction : a study of Japanese banks' social relationships and overseas expansion
Wan, William P.; Yiu, Daphne W.; Hoskisson, Robert E.; … - In: Journal of international business studies : JIBS ; an … 39 (2008) 3, pp. 406-427
Persistent link: https://www.econbiz.de/10003706880
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Non-customer business and firm success
Schulze, Christian; Bermes, Manuel; Skiera, Bernd - In: Value creation and economic sustainability in banking, (pp. 67-92). 2012
Persistent link: https://www.econbiz.de/10009428100
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The impact of market orientation strategy on performance of commercial banks in Jordan
Al-Hawary, Sulieman Ibraheem Shelash; Al-hawajreh, … - In: International journal of business information systems : … 14 (2013) 3, pp. 261-279
Persistent link: https://www.econbiz.de/10010205071