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Big and lean is beautiful : a conceptual framework for data-based learning in marketing management

Soyer, Emre; Pauwels, Koen; Seggie, Steven H. - In: Marketing in a digital world, (pp. 63-83). 2019

Persistent link: https://www.econbiz.de/10012123418

Predictions through Lean startup? : harnessing AI-based predictions under uncertainty

Raneri, Santo; Lecron, Fabian; Hermans, Julie; Fouss, … - In: International journal of entrepreneurial behavior & research 29 (2023) 4, pp. 886-912

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Impact assessment of lean product development and lean startup methodology on information technology startups' performance

Reis, Luciana Paula; Fernandes, June Marques; Barreto, … - In: International journal of innovation and technology … 18 (2021) 6, pp. 2150034-1-2150034-24

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Determinant factors of lean start-up-based incubation metrics on post-incubation start-up viability : case-based study

Tritoasmoro, Iwan Iwut; Ciptomulyono, Udisubakti; … - In: Journal of science and technology policy management : JSTPM 15 (2024) 1, pp. 178-199

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Lean venturing : learning to create new business through exploration, elaboration, evaluation, experimentation, and evolution

Breuer, Henning - In: International journal of innovation management 17 (2013) 3, pp. 1-22

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Agile Business Model Innovation in digital entrepreneurship : lean startup approaches

Ghezzi, Antonio; Cavallo, Angelo - In: Journal of business research : JBR 110 (2020), pp. 519-537

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The Pragmatist's Guide to Corporate Lean Strategy : Incorporating Lean Startup and Lean Enterprise Practices in Your Business

Nir, Michael - 2018

how you can contribute to your company as it becomes a lean agile corporation and survives technological and digital …Chapter 1: Get into the Entrepreneurial Mindset -- Part 1: Five Lessons from Lean Startup Thinking -- Chapter 2: Start …Use this practical, step-by-step guide on lean agile strategy to harness technological disruption at your large …