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Demographics in consumer behavior

Sheth, Jagdish N. - In: Journal of business research : JBR 5 (1977) 2, pp. 129-138

Persistent link: https://www.econbiz.de/10002821008

The future of buyer behavior theory

Sheth, Jagdish N. - 1972

Persistent link: https://www.econbiz.de/10002821057

Measurement of multidimensional brand loyalty of a consumer

Sheth, Jagdish N. - In: Journal of marketing research : JMR 7 (1970) 3, pp. 348-354

Persistent link: https://www.econbiz.de/10002824920

The surpluses and shortages in consumer behavior theory and research

Sheth, Jagdish N. - In: Journal of the Academy of Marketing Science 7 (1979) 4, pp. 414-427

Persistent link: https://www.econbiz.de/10002825123

A theory of family buying decisions

Sheth, Jagdish N. - In: Models of buyer behavior, (pp. 17-33). 1974

Persistent link: https://www.econbiz.de/10002825147

A field study of attitude structure and the attitude-nbehavior relationship

Sheth, Jagdish N. - In: Zeitschrift für Markt-, Meinungs- und … 18 (1975) 3/4, pp. 3851-3880

Persistent link: https://www.econbiz.de/10003679437

Models of buyer behavior

Sheth, Jagdish N. - 1974

Persistent link: https://www.econbiz.de/10013467496

The theory of buyer behavior

Howard, John A.; Sheth, Jagdish N. - 1969

Persistent link: https://www.econbiz.de/10000054359

The sustainability edge : how to drive top-line

Apte, Suhas; Sheth, Jagdish N. - 2016

"Business leaders need to embrace sustainability in order to ensure the lasting success of their organizations. Co-authors Suhas Apte and Jagdish Sheth bring their expertise from practice and from academic to illustrate how business leaders can embed sustainability in a truly holistic and...

Persistent link: https://www.econbiz.de/10011540410

Marketing analysis for societal problems

Sheth, Jagdish N. (contributor); … - 1974

Persistent link: https://www.econbiz.de/10001416963