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Marketing management in an era of shortages
Cravens, David W. - In: Business horizons 17 (1974) 1, pp. 79-85
Persistent link: https://www.econbiz.de/10002038039
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Marketing strategy positioning
Cravens, David W. - In: Business horizons 18 (1975) 6, pp. 53-61
Persistent link: https://www.econbiz.de/10002038043
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Characteristics and purchase preferences of interstate highway travelers
Cravens, David W.; Cotham, James C. - In: Journal of retailing 46 (1970/1971) 4, pp. 58-68
Persistent link: https://www.econbiz.de/10002037974
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Consumerism : a perspective for business
Cravens, David W.; Hills, Gerald E. - In: Business horizons 13 (1970) 4, pp. 21-28
Persistent link: https://www.econbiz.de/10002037981
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Measurement issues in studying marketing and the quality of life
Cravens, David W.; Hills, Gerald E. - In: Marketing and the quality of life, (pp. 51-60). 1978
Persistent link: https://www.econbiz.de/10002038075
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Organizing for interdisciplinary research in a university setting
Cravens, David W.; Heathington, Kenneth W.; Mundy, Ray A. - In: Journal of the Society of Research Administrators 8 (1976) 1, pp. 3-10
Persistent link: https://www.econbiz.de/10002038091
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Supplier selection by retailers : research progress and needs
Cravens, David W.; Finn, David W. - In: Patronage behavior and retail management, (pp. 225-244). 1983
Persistent link: https://www.econbiz.de/10002038102
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Urban public transportation goal determination : a research approach
Cravens, David W.; Woodruff, Robert B.; Harper, John F. - In: Public transportation planning : 10 reports prepared …, (pp. 1-12). 1976
Persistent link: https://www.econbiz.de/10002038122