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~subject:"Vereinigte Staaten"
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Vereinigte Staaten
Marktforschung
12,268
Marketing
6,983
Market research
6,527
Deutschland
5,593
Theorie
4,452
Theory
4,413
Germany
4,378
Konsumentenverhalten
3,175
Consumer behaviour
3,155
Marketingmanagement
2,732
Marketing management
2,273
Electronic Commerce
1,769
Beziehungsmarketing
1,765
Relationship marketing
1,750
Verbraucherverhalten
1,650
Markenpolitik
1,578
Unternehmen
1,549
Kundenmanagement
1,490
Methodology
1,440
Werbung
1,330
Methodologie
1,315
methodology
1,298
Markenführung
1,266
Brand management
1,258
Internet
1,182
Strategisches Management
1,169
USA
1,124
Management
1,045
Aufsatzsammlung
930
United States
925
Online-Marketing
904
Erfolgsfaktor
888
Verbraucher
827
Internet marketing
811
Markenartikel
806
Internationales Marketing
777
Design
749
Innovation
708
E-commerce
689
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Type of publication
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Article
469
Book / Working Paper
453
Type of publication (narrower categories)
All
Konferenzschrift
10
Mikroform
9
Aufsatzsammlung
8
Hochschulschrift
7
Bibliografie
2
Einführung
2
Lehrbuch
2
Textbook
2
Fallstudiensammlung
1
Glossar enthalten
1
Glossary included
1
Kartenmaterial
1
Quelle
1
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Undetermined
628
English
277
German
17
Swedish
1
Author
All
Linden, Fabian
12
Ferber, Robert
10
Gainsbrugh, Martin R.
6
Green, Paul E.
6
Kotler, Philip
6
Robertson, Thomas S.
6
Wind, Yoram
6
Boyd, Harper W.
5
Katona, George
5
Newman, Joseph W.
5
Staelin, Richard
5
Stevenson, Fred
5
Wales, Hugh G.
5
Westfall, Ralph
5
Bailey, Earl L.
4
Bass, Frank M.
4
Blankenship, Albert Breneman
4
Darden, William R.
4
Day, George S.
4
Duncan, Delbert J.
4
Lehmann, Donald R.
4
McNitt, Harold A.
4
Pessemier, Edgar A.
4
Sen, Subrata K.
4
Sturdivant, Frederick D.
4
Aaker, David A.
3
Adams, Walter
3
Albaum, Gerald S.
3
Alderson, Wroe
3
Alpert, Mark I.
3
Andreasen, Alan R.
3
Barksdale, Hiram C.
3
Bell jr., James E.
3
Blattberg, Robert C.
3
Bogart, Leo
3
Clewett, Richard M.
3
Cox, Reavis
3
Engel, James F.
3
Fisk, George
3
Frank, Ronald E.
3
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Institution
All
American Marketing Association
14
United States / Business and Defense Services Administration
9
National Industrial Conference Board
5
American Management Association
4
Alabama / State Highway Dept
2
Alabama Highway Research Group
2
U.S. Department of Commerce
2
AMACOM
1
Advertising Research Foundation
1
American Bankers Association
1
American Economic Association
1
American Public Transit Association, APTA
1
Arthur D. Little, Inc
1
Association for the Study of the Grants Economy, New Orleans, 27.12.1971
1
Association of Reserve City Bankers
1
Berliner Studiengruppe über eine Reise in den Vereinigten Staaten von Amerika
1
Boston Consulting Group
1
Brookings Institution
1
Bureau of Business and Economic Research, University of Miami
1
Bureau of Economic and Business Research, University of Illinois
1
Chase Manhattan Bank
1
College Entrance Examination Board
1
Committee on Advertising
1
Conference Board
1
Conference Board in Canada
1
Contactgroep Opvoering Productiviteit
1
Cornell University
1
Department of Agricultural Economics
1
Department of Commerce
1
Department of Commerce, Business and Defense Services Administration, Office of Marketing Services
1
Department of Economic and Marketing Research, Florida Citrus Commission
1
Department of Planning and Economic Development
1
EPA (Europ. Product. Agency)
1
Foundation for Research on Human Behavior
1
Georgia State University
1
Governor
1
Harvard University
1
Industrial Marketing Conference 1971
1
Industrial Surveys Company
1
Institute for Comparative Sociology <Bloomington, Ind.>
1
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Published in...
All
Journal of marketing research : JMR
73
Journal of marketing
63
Overseas business reports : OBR
36
Journal of retailing
31
Harvard business review : HBR
19
Journal of advertising research
16
Journal of business research : JBR
13
The journal of business : B
12
Business horizons
10
Journal of farm economics
10
The Conference Board record
10
Business record / The Conference Board
8
California management review
8
American journal of agricultural economics
7
Business review
6
(International Commerce. Suppl.)
5
MSU business topics
5
McGraw-Hill series in marketing
5
Survey of current business
5
The American economic review
5
The review of economics and statistics
5
Southern economic journal
4
The Conference Board record : reporting to management on business affairs
4
A century of marketing
3
Akron business and economic review
3
Brookings papers on economic activity : BPEA
3
Harvard economic studies
3
Holt, Rinehart and Winston marketing series
3
Its Conference Board reports. Studies in business policy
3
Journal of consumer affairs : official publication of the American Council on Consumer Interests
3
Konferenz
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Mississippi Valley journal of business and economics : a publ. of the Division of Business and Economic Research, College of Business Administration, University of New Orleans
3
Monograph series / American Marketing Association
3
Prentice-Hall foundations of marketing series
3
Prentice-Hall international series in management
3
Research management
3
The American journal of economics and sociology
3
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
3
The Wiley marketing series
3
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Source
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ECONIS (ZBW)
922
Showing
1
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10
of
922
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1
Marketing research : an applied approach
Kinnear, Thomas C.
;
Taylor, James R.
;
Kresge, Sebastian S.
-
1979
Persistent link: https://www.econbiz.de/10000048334
Saved in:
2
Research for marketing decisions
Green, Paul E.
;
Tull, Donald S.
-
1970
-
2 ed.
Persistent link: https://www.econbiz.de/10002540024
Saved in:
3
How to plan and execute the marketing campaign : strategies for research, budget, copy, media, merchandising, and market testing, plus an actual marketing campaign document and 42...
Rice, Craig S.
-
1966
Persistent link: https://www.econbiz.de/10000539373
Saved in:
4
Marketing : an integrated, analytical approach
Taylor, Weldon J.
;
Shaw, Roy T.
-
1969
-
2. ed
Persistent link: https://www.econbiz.de/10000415816
Saved in:
5
International marketing
Terpstra, Vern
-
1978
-
2. ed.
Persistent link: https://www.econbiz.de/10000049929
Saved in:
6
Marketing for nonprofit organizations
Kotler, Philip
-
1975
Persistent link: https://www.econbiz.de/10000051672
Saved in:
7
Consumerism : search for the consumer interest
Aaker, David A.
(
ed.
);
Day, George S.
(
ed.
)
-
1974
-
2. ed.
Persistent link: https://www.econbiz.de/10000328970
Saved in:
8
Perspectives in consumer behavior
Kassarjian, Harold Haig
(
ed.
); …
-
1968
Persistent link: https://www.econbiz.de/10000568332
Saved in:
9
Kollektive Verbrauchervertretungen in den USA
Guth, Ernst
-
1957
Persistent link: https://www.econbiz.de/10013376389
Saved in:
10
Consumer behavior : concepts and applications
Loudon, David Lamond
;
DellaBitta, Albert J.
-
1979
Persistent link: https://www.econbiz.de/10000050460
Saved in:
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