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~subject:"Verhaltensökonomik"
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Verhaltensökonomik
Consumer behaviour
97
Konsumentenverhalten
88
Verbraucherverhalten
29
Behavioral economics
16
Theorie
15
Theory
14
Beziehungsmarketing
12
Relationship marketing
12
Marketing management
11
Marketingmanagement
10
Experiment
9
Innovation
9
Marketing
9
Brand management
7
Markenführung
7
Marketing theory
7
Online retailing
7
Online-Handel
7
United Kingdom
7
Verbraucher
7
Conjoint analysis
6
Conjoint-Analyse
6
Consumer behavior
6
Emotion
6
Großbritannien
6
Einzelhandel
5
Food retailing
5
Kaufentscheidung
5
Lebensmitteleinzelhandel
5
Marketingtheorie
5
Psychologie
5
Purchase decision
5
Retail trade
5
Social Web
5
Social web
5
USA
5
Wirtschaftspsychologie
5
Attitudes
4
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4
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3
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English
16
Author
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Foxall, Gordon R.
12
Valdimar Sigurdsson
4
Oliveira-Castro, Jorge M.
3
Fagerstrøm, Asle
2
Menon, R. G. Vishnu
2
Arntzen, Erik
1
Cavalcanti, Paulo R.
1
Gunnarsson, Didrik
1
Hinriksson, Hinrik
1
James, Victoria K.
1
Larsen, Nils Magne
1
Rossiter, John R.
1
Schrezenmaier, Teresa C.
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
5
Marketing theory
4
Consumer behavior analysis : (a) rational approach to consumer choice
3
The service industries journal
1
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ECONIS (ZBW)
16
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Consumer behaviour analysis and ascripty to the explanation of consumer choice
Valdimar Sigurdsson
- In:
Marketing theory
13
(
2012
)
1
,
pp. 133-135
Persistent link: https://www.econbiz.de/10009740351
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2
Implications of motivating operations for the functional analysis of consumer choice
Fagerstrøm, Asle
;
Foxall, Gordon R.
;
Arntzen, Erik
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 31-47)
.
2013
Persistent link: https://www.econbiz.de/10009740003
Saved in:
3
The motivation effect of antecedent stimuli on the web shop : a conjoint analysis of the impact of antecedent stimuli at the point of online purchase
Fagerstrøm, Asle
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 151-172)
.
2013
Persistent link: https://www.econbiz.de/10009740375
Saved in:
4
The behavioural economics of neutral and upward sloping demand curves in retailing
Valdimar Sigurdsson
;
Larsen, Nils Magne
;
Gunnarsson, Didrik
- In:
The service industries journal
31
(
2011
)
15/16
,
pp. 2549-2564
Persistent link: https://www.econbiz.de/10009413576
Saved in:
5
Operant behavioral economics for e-mail marketing : an experiment based on the behavioral perspective model testing the effectiveness of motivational operation, utilitarian and inf...
Valdimar Sigurdsson
;
Hinriksson, Hinrik
;
Menon, R. G. Vishnu
- In:
Managerial and decision economics : MDE ; the …
37
(
2016
)
4/5
,
pp. 337-344
Persistent link: https://www.econbiz.de/10011586811
Saved in:
6
Conjoint analysis for social media marketing experimentation : choice, utility estimates and preference ranking
Menon, R. G. Vishnu
;
Valdimar Sigurdsson
- In:
Managerial and decision economics : MDE ; the …
37
(
2016
)
4/5
,
pp. 345-359
Persistent link: https://www.econbiz.de/10011586815
Saved in:
7
Explaining consumer choice
Foxall, Gordon R.
-
2007
Persistent link: https://www.econbiz.de/10003437550
Saved in:
8
Invitation to consumer behavior analysis
Foxall, Gordon R.
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 13-30)
.
2013
Persistent link: https://www.econbiz.de/10009740040
Saved in:
9
Intentionality, symbol, and situation in the interpretation of consumer choice
Foxall, Gordon R.
- In:
Marketing theory
13
(
2012
)
1
,
pp. 105-127
Persistent link: https://www.econbiz.de/10009740366
Saved in:
10
Operant behavioral economics
Foxall, Gordon R.
- In:
Managerial and decision economics : MDE ; the …
37
(
2016
)
4/5
,
pp. 215-223
Persistent link: https://www.econbiz.de/10011586655
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