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~subject:"Verkaufspersonal"
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Verkaufspersonal
Theorie
73
Theory
73
Consumer behaviour
36
Salespeople
36
Konsumentenverhalten
35
Marktforschung
26
Market research
25
Multivariate analysis
21
Multivariate Analyse
20
Cluster analysis
19
Selling
19
Verkauf
19
Market segmentation
17
Marktsegmentierung
17
Bayesian inference
16
Beziehungsmarketing
16
Clusteranalyse
16
Relationship marketing
16
Social Sciences
16
Bayes-Statistik
15
Estimation theory
15
Schätztheorie
15
Conjoint analysis
12
Conjoint-Analyse
12
Marketing management
12
Marketingmanagement
12
Competitive strategy
11
Marketing
11
Regression analysis
11
Regressionsanalyse
11
B-to-B-Marketing
10
Business-to-business marketing
10
Brand management
9
Humanities
9
Markenartikel
9
Markenführung
9
Psychometrics
9
USA
9
United States
9
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8
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7
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Article
23
Book / Working Paper
13
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Article in journal
23
Aufsatz in Zeitschrift
23
Lehrbuch
3
Textbook
3
Aufsatz im Buch
1
Aufsatzsammlung
1
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1
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1
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1
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Language
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English
35
German
1
Author
All
Ahearne, Michael
36
Rapp, Adam
9
Lam, Son K.
8
Hughes, Douglas E.
5
Kraus, Florian
5
Mathieu, John
4
Wieseke, Jan
4
Boichuk, Jeffrey P.
3
Hall, Zachary
3
Hall, Zachary R.
3
Manning, Gerald L.
3
Rapp, Tammy
3
Reece, Barry L.
3
Atefi, Yashar
2
Baker, Thomas L.
2
Bommaraju, Raghu
2
Hartmann, Nathaniel N.
2
Haumann, Till
2
Hayati, Babak
2
MacKenzie, Scott B.
2
Mathieu, John E.
2
Podsakoff, Philip M.
2
Pourmasoudi, Mohsen
2
Schillewaert, Niels
2
Steenburgh, Thomas J.
2
Boichuk, Jeffrey
1
Bolander, Willy
1
Carlson, Brad D.
1
Dick, Rolf van
1
Donavan, D. Todd
1
Frambach, Ruud T.
1
Jindal, Rupinder
1
Jindal, Rupinder Paul
1
Jones, Eli
1
Krishnamurthy, Partha
1
Maxham, James G., III.
1
Mikolon, Sven
1
Moenaert, Rudy
1
Mullins, Ryan
1
Mullins, Ryan R.
1
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Journal of marketing
6
Journal of marketing research : JMR
4
Journal of service research
2
Journal of the Academy of Marketing Science
2
Handbook of business-to-business marketing
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of international marketing
1
Journal of marketing research
1
Journal of personal selling & sales management : JPSSM
1
Journal of retailing
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
36
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1
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36
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1
Selling today : creating customer value
Manning, Gerald L.
;
Reece, Barry L.
;
Ahearne, Michael
-
2010
-
11th ed., internat. ed.
Persistent link: https://www.econbiz.de/10003777497
Saved in:
2
The role of leaders in internal marketing
Wieseke, Jan
;
Ahearne, Michael
;
Lam, Son K.
;
Dick, Rolf van
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 123-145
Persistent link: https://www.econbiz.de/10003820612
Saved in:
3
Managing sales teams in a virtual environment
Rapp, Adam
;
Ahearne, Michael
;
Mathieu, John E.
;
Rapp, Tammy
- In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
3
,
pp. 213-224
Persistent link: https://www.econbiz.de/10008664541
Saved in:
4
Energizing the reseller's sales force : the power of brand identification
Hughes, Douglas E.
;
Ahearne, Michael
- In:
Journal of marketing
74
(
2010
)
4
,
pp. 81-96
Persistent link: https://www.econbiz.de/10008826529
Saved in:
5
High touch through high tech: the impact of salesperson technology usage on sales performance via mediating mechanisms
Ahearne, Michael
;
Jones, Eli
;
Rapp, Adam
;
Mathieu, John
- In:
Management science : journal of the Institute for …
54
(
2008
)
4
,
pp. 671-685
Persistent link: https://www.econbiz.de/10003701548
Saved in:
6
The role of technology at the interface between salespeople and consumers
Ahearne, Michael
;
Rapp, Adam
- In:
The journal of personal selling & sales management : JPSSM
30
(
2010
)
2
,
pp. 111-120
Persistent link: https://www.econbiz.de/10003981257
Saved in:
7
The role of consensus in sales team performance
Ahearne, Michael
;
MacKenzie, Scott B.
;
Podsakoff, Philip M.
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 458-469
Persistent link: https://www.econbiz.de/10003983725
Saved in:
8
Selling today : partnering to create value
Manning, Gerald L.
;
Ahearne, Michael
;
Reece, Barry L.
-
2012
-
12th ed., international ed.
Persistent link: https://www.econbiz.de/10009008485
Saved in:
9
Sales force performance : a typology and future research priorities
Ahearne, Michael
;
Lam, Son K.
- In:
Handbook of business-to-business marketing
,
(pp. 496-520)
.
2012
Persistent link: https://www.econbiz.de/10009500124
Saved in:
10
When sales managers and salespeople disagree in the appreciation for their firm : the phenomenon of organizational identification tension
Kraus, Florian
;
Haumann, Till
;
Ahearne, Michael
; …
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 486-515
Persistent link: https://www.econbiz.de/10011377066
Saved in:
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