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Online channel adoption in supermarket retailing
Frasquet Deltoro, Marta; Ieva, Marco; Ziliani, Cristina - In: Journal of retailing and consumer services 59 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012433770
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Understanding complaint channel usage in multichannel retailing
Frasquet Deltoro, Marta; Ieva, Marco; Ziliani, Cristina - In: Journal of retailing and consumer services 47 (2019), pp. 94-103
Persistent link: https://www.econbiz.de/10011995526
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From "trade loaders" to "online channel partner programs" : how trade promotion changed its face from 1990 to 2010
Ziliani, Cristina - In: European retail research 26 (2012) 2, pp. 77-96
Persistent link: https://www.econbiz.de/10009728698
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Customer inspiration in retailing : the role of perceived novelty and customer loyalty across offline and online channels
Frasquet Deltoro, Marta; Ieva, Marco; Mollá Descals, … - In: Journal of retailing and consumer services 76 (2024), pp. 1-9
Persistent link: https://www.econbiz.de/10014460825