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Being "green" to trust and continue in a global pandemic
Nguyen Thi Phuong Thao; Tran Trong Thuy - In: International journal of bank marketing 41 (2023) 2, pp. 269-288
Persistent link: https://www.econbiz.de/10014267009
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Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands
Lindstrøm, Martin; Seybold, Patricia B. - 2003
"Based on the world's most extensive study of tween attitudes and behaviours ever conducted, BRANDchild is the first book to look in-depth at the phenomena behind global kids and their relationships with brands. Conducted by Millward Brown, the leading global market research agency, the...
Persistent link: https://www.econbiz.de/10011479601
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Drivers of local relative to global brand purchases : a contingency approach
Strizhakova, Yuliya; Coulter, Robin A. - In: Journal of international marketing 23 (2015) 1, pp. 1-22
Persistent link: https://www.econbiz.de/10010520821
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The effect of global company animosity on global brand attitudes in emerging and developed markets : does perceived value matter?
Alden, Dana; Kelley, James B.; Riefler, Petra; Lee, Julie A. - In: Journal of international marketing 21 (2013) 2, pp. 17-38
Persistent link: https://www.econbiz.de/10009758009
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Global brands in emerging markets : the cultural antecedents of global brand preference
Dalmoro, Marlon; Pinto, Diego Costa; Borges, Adilson; … - In: The journal of brand management : an international journal 22 (2015) 9, pp. 721-736
Persistent link: https://www.econbiz.de/10011438542
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Social trust and food scandal exposure : evidence from China
Guo, Mengmeng; Liu, Jinge; Yu, Jianyu - In: China economic review : an international journal 69 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012818482
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Governing food safety through meso-institutions : a cross-country analysis of the dairy sector
Ménard, Claude; Martino, Gaetano; Oliveira, Gustavo … - In: Applied economic perspectives and policy 44 (2022) 4, pp. 1722-1741
Persistent link: https://www.econbiz.de/10013460898
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Government trust, social trust, and citizens' risk concerns : evidence from crisis management in China
Ma, Liang; Christensen, Tom - In: Public performance & management review 42 (2019) 2, pp. 383-404
Persistent link: https://www.econbiz.de/10012206069
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Papers presented at the New Zealand Agricultural and Resource Economics Society (Inc.) Eight Annual Conference "New Zealand - the International Citizen?" : incorporating the 26th a...
Conference New Zealand - the International Citizen? <8, … - 2002
Persistent link: https://www.econbiz.de/10001761491