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Welt
Consumer behaviour
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Gender
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27,297
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19,110
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8,641
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8,159
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8,006
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7,920
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6,942
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6,631
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6,028
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6,012
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5,820
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5,787
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5,787
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5,682
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5,670
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5,299
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5,295
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4,939
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Bjørnskov, Christian
28
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26
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24
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21
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20
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18
Klasen, Stephan
18
Voigt, Stefan
17
Robinson, James A.
16
Roland, Gérard
15
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14
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13
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12
Belk, Russell W.
12
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12
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11
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11
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11
Kose, M. Ayhan
11
Marfouk, Abdeslam
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10
Docquier, Frédéric
10
Gutmann, Jerg
10
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10
Martínez-López, Francisco J.
10
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9
Hamermesh, Daniel S.
9
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9
Keefer, Philip
9
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9
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9
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9
Schneider, Friedrich
9
Sen, Kunal
9
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8
Brunetti, Aymo
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Estrin, Saul
8
Evers, Michiel
8
Kahn, Lawrence M.
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Edward Elgar Publishing
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American Marketing Association
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IGI Global
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Information Resources Management Association
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European Association of Evolutionary Political Economy
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Ifo Institut
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OECD Development Centre
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Springer Fachmedien Wiesbaden
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AMA Summer Academic Conference <2022, Chicago>
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AMA Summer Academic Conference <2022, Online>
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Ludwig-Maximilians-Universität München / Center for Economic Studies
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CESifo GmbH
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Christian-Albrechts-Universität zu Kiel
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Institut ėkonomiki <Moskau>
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International Conference on Research in Advertising <4, 2005, Saarbrücken>
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Discussion paper series / IZA
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Journal of business research : JBR
34
SpringerLink / Bücher
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CESifo working papers
33
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
33
NBER working paper series
29
Applied economics letters
25
IZA Discussion Paper
25
Public choice
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Journal of institutional economics
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International business review : the official journal of the European International Business Academy
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Applied economics
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Springer eBook Collection
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Journal of international marketing
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Journal of world business : JWB
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Research in consumer behavior
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Discussion papers / CEPR
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Edward Elgar E-Book Archive
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European journal of political economy
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Journal of economic issues : jei
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Policy research working paper : WPS
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CESifo Working Paper Series
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Feminist economics
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Finance research letters
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Constitutional political economy
13
Economic modelling
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Journal of economic issues
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Review of international political economy
13
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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International marketing review
12
Journal of economic growth
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Journal of global marketing
12
Springer Proceedings in Business and Economics
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Journal of business ethics : JOBE
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Journal of comparative economics : the journal of the Association for Comparative Economic Studies
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ECONIS (ZBW)
4,936
EconStor
46
OLC EcoSci
4
USB Cologne (EcoSocSci)
2
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1
Green
advertising
and the reluctant consumer
Sheehan, Kim Bartel
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010393666
Saved in:
2
Advertising
and communication : proceedings 4th International Conference on Research in
Advertising
(ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Diehl, Sandra
(
ed.
)
-
2005
Persistent link: https://www.econbiz.de/10003011498
Saved in:
3
Disrupting the
gender
institution : consciousness-raising in the cocoa value chain
McCarthy, Lauren
;
Moon, Jeremy
- In:
Organization studies : an international …
39
(
2018
)
9
,
pp. 1153-1177
Persistent link: https://www.econbiz.de/10011935901
Saved in:
4
Global issues in selecting athlete endorsers for national markets : a macroinvestigation
Desmarais, Fabrice
- In:
Journal of global marketing
27
(
2014
)
5
,
pp. 308-328
Persistent link: https://www.econbiz.de/10010428066
Saved in:
5
Framing and word choice in childhood obesity reduction-focused
advertising
Mayer, James Mark
;
Peev, Plamen
;
Mayer, Abby
- In:
Journal of managerial issues : JMI
34
(
2022
)
3
,
pp. 264-284
Persistent link: https://www.econbiz.de/10013397546
Saved in:
6
Advertising
on the Internet : how to get your message across on the World Wide Web
Barrett, Neil
-
1997
-
1. publ.
Persistent link: https://www.econbiz.de/10000620128
Saved in:
7
International
advertising
and communication : current insights and empirical findings
Diehl, Sandra
(
ed.
);
Terlutter, Ralf
(
contributor
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003323180
Saved in:
8
Evaluating empirical research into music in
advertising
: a congruity perspective
Oakes, Steve
- In:
Journal of advertising research
47
(
2007
)
1
,
pp. 38-50
Persistent link: https://www.econbiz.de/10003609570
Saved in:
9
Variables in
advertising
execution
Plummer, Joseph T.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003610156
Saved in:
10
Valuing "free" media across countries in GDP
Nakamura, Leonard Isamu
;
Soloveichik, Rachel
-
2015
Persistent link: https://www.econbiz.de/10011349537
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