Similar Search Results

Simola, Jaana; Kuisma, Jarmo; Kaakinen, Johanna K. - In: Journal of business research : JBR 111 (2020), pp. 249-261

Persistent link: https://www.econbiz.de/10012237808

Haltmayer, Vanessa; Gierl, Heribert - In: Transfer : Zeitschrift für Kommunikation und … 66 (2020) 3, pp. 17-27

Persistent link: https://www.econbiz.de/10012302547

Brown, Mark; Bhadury, Roop; Bansal, Nitin; Bloxsome, Ellen - In: International journal of market research 62 (2020) 5, pp. 633-648

Persistent link: https://www.econbiz.de/10012308979

Heberle, Antonia; Gierl, Heribert - In: Marketing : ZFP ; journal of research and management 42 (2020) 3, pp. 8-36

Persistent link: https://www.econbiz.de/10012389100

Smith, Sarah M.; Krugman, Dean M. - In: International journal of advertising : the quarterly … 28 (2009) 2, pp. 231-255

Persistent link: https://www.econbiz.de/10003853185

Dimmick, John W. - In: The journal of media economics 10 (1997) 3, pp. 33-43

Persistent link: https://www.econbiz.de/10001222021

Potrashkova, Lyudmyla - In: Technology audit and production reserves 4 (2021) 4/60, pp. 11-14

Persistent link: https://www.econbiz.de/10013167146

Alhelalat, Jebril A.; Habiballah, Ma'moun A. - In: Enlightening tourism : ET ; a pathmaking journal 7 (2017) 2, pp. 99-124

Persistent link: https://www.econbiz.de/10011988896

Bekk, Magdalena; Spörrle, Matthias; Völckner, Franziska; … - In: Marketing letters : a journal of research in marketing 28 (2017) 4, pp. 509-522

Persistent link: https://www.econbiz.de/10011780833

Flores-Zamora, Javier - In: International journal of advertising : the review of … 42 (2023) 2, pp. 408-429

Persistent link: https://www.econbiz.de/10014234112