Showing 1 - 10 of 123
Persistent link: https://www.econbiz.de/10000422280
Persistent link: https://www.econbiz.de/10003156229
Persistent link: https://www.econbiz.de/10003333802
Persistent link: https://www.econbiz.de/10003274768
Persistent link: https://www.econbiz.de/10003173628
Persistent link: https://www.econbiz.de/10001448425
This paper studies the market provision of a specific type of public good: radio and television broadcasts. Its main focus is to explore the ability of the market to provide broadcasting efficiently in a world in which broadcasters earn revenues by selling time to advertisers and advertisements...
Persistent link: https://www.econbiz.de/10012471263
In live broadcasting, the break lengths available for commercials are not always fixed and known in advance (e.g., strategic and injury time-outs are of variable duration in live sports transmissions). Broadcasters actively manage their advertising revenue by jointly optimizing sales and...
Persistent link: https://www.econbiz.de/10013012209
Persistent link: https://www.econbiz.de/10012705106
This paper studies the market provision of a specific type of public good: radio and television broadcasts. Its main focus is to explore the ability of the market to provide broadcasting efficiently in a world in which broadcasters earn revenues by selling time to advertisers and advertisements...
Persistent link: https://www.econbiz.de/10013219689