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9
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Conference on Strategic Asset Allocation for Central Banks and Sovereign Wealth Managers <2008, Frankfurt am Main>
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Cultural Perspectives in Marketing Conference <2010, Lille>
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SpringerLink / Bücher
32
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12
Springer eBook Collection
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8
Europäische Hochschulschriften / 5
8
Premier reference source
8
Springer eBook Collection / Business and Economics
8
Eurasian studies in business and economics
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Business strategy and the environment
6
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
6
Management international review : mir ; journal of international business
6
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6
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Critical explorations
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Eurasian Studies in Business and Economics
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International business review : the official journal of the European International Business Academy
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NBER working paper series
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Emerald insight
4
European management journal
4
Global strategy journal : GSJ
4
Harvard business review : HBR
4
Harvard-Business-Manager : das Wissen der Besten
4
Journal of business ethics : JOBE
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Journal of global marketing
4
Journal of historical research in marketing
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Cut carbon, grow profits : business strategies for managing climate change and sustainability
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Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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ECONIS (ZBW)
1,529
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1
Corporate branding : purpose/people/process ; towards the second wave of corporate branding /ed. by Majken Schultz ...
Schultz, Majken
(
ed.
)
-
2007
-
1. ed.
Persistent link: https://www.econbiz.de/10003474025
Saved in:
2
Introduction to scenario planning
Ringland, Gill
- In:
Scenarios in marketing : from vision to decision
,
(pp. 1-18)
.
2006
Persistent link: https://www.econbiz.de/10003382533
Saved in:
3
Unternehmer und Unternehmensperspektiven für Klein- und Mittelunternehmen : Festschrift für Hans Jobst Pleitner
Brauchlin, Emil
(
ed.
);
Pichler, Johann Hanns
(
ed.
); …
-
2000
strategischer Erfolgsfaktoren zurück. Sodann befassen sich mehrere Abhandlungen mit Bereichen wie
Marketing
, Kooperation …
Persistent link: https://www.econbiz.de/10011402015
Saved in:
4
The nature of organizational structure in social entrepreneurship
Lyons, Thomas S.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009718285
Saved in:
5
Marktorientierte Unternehmenskultur als Erfolgsfaktor der Strategieimplementierung
Krohmer, Harley
-
1999
Persistent link: https://www.econbiz.de/10001423828
Saved in:
6
Thirty-six ancient Chinese stratagems applied to today's
marketing
strategies
Williams, J. D.
- In:
Journal of global business : JGB ; journal of the …
17
(
2006
)
34
,
pp. 85-96
Persistent link: https://www.econbiz.de/10003396851
Saved in:
7
Strategic
marketing
: creating a philanthropic brand identity
Meffert, Heribert
- In:
Effectiveness, efficiency and accountability in …
,
(pp. 57-70)
.
2006
Persistent link: https://www.econbiz.de/10003369611
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8
Strategische Unternehmensnetzwerke und
Marketing
: Aufbau und Management von marktorientierten strategischen Interorganisationsbeziehungen
Mayer, Alexander G.
-
2000
Persistent link: https://www.econbiz.de/10001534125
Saved in:
9
International strategic
marketing
: a European perspective
Stone, Marilyn A.
;
MacCall, J. B.
-
2004
-
1. publ.
Persistent link: https://www.econbiz.de/10001738777
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10
Unternehmer und Unternehmensperspektiven für Klein- und Mittelunternehmen : Festschrift für Hans Jobst Pleitner
Brauchlin, Emil
(
ed.
);
Pleitner, Hans Jobst
(
honouree
); …
-
2000
Persistent link: https://www.econbiz.de/10001506877
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