Similar Search Results

Park, Jimi; Yoo, Shijin - In: Management decision : MD 54 (2016) 3, pp. 683-699

Persistent link: https://www.econbiz.de/10011517355

Horváth, Csilla (contributor); … - 2003 - [Elektronische Ressource]

Persistent link: https://www.econbiz.de/10001812014

Hruschka, Harald - In: Econometrics of short and unreliable time series, (pp. 73-86). 1995

Persistent link: https://www.econbiz.de/10001290741

Mulhern, Francis J. - In: Journal of business research : JBR 33 (1995) 3, pp. 197-205

Persistent link: https://www.econbiz.de/10001183942

Dekimpe, Marnik G.; Hanssens, Dominique M. - In: Australasian marketing journal : AMJ ; official journal … 32 (2024) 2, pp. 91-97

Persistent link: https://www.econbiz.de/10014631582

Göricke, Georg - 1986

Persistent link: https://www.econbiz.de/10000712783

Sismeiro, Catarina; Mizik, Natalie; Bucklin, Randolph E. - In: MSI reports : working paper series (2008) 2, pp. 63-92

Persistent link: https://www.econbiz.de/10003779745

Mögele, Bastian; Tropp, Jöerg - In: Journal of marketing communications 16 (2010) 3, pp. 163-181

Persistent link: https://www.econbiz.de/10003980303

Mizik, Natalie - In: MSI reports : working paper series (2009) 3, pp. 125-147

Persistent link: https://www.econbiz.de/10003950217

Robinson, William Thomas; Parry, Mark - In: The profit impact of marketing strategy project : …, (pp. 73-91). 2009

Persistent link: https://www.econbiz.de/10003927244