Narrow search
Showing 1 - 10 of 19
Cover Image
Are patients and relatives the better innovators? The case of medical smartphone applications
Goeldner, Moritz; Herstatt, Cornelius - 2016
the German, UK, and U.S. markets for medical smartphone apps (Apple App Store) and conduct 16 semi-structured interviews … App Store customers than apps created by professional software companies. Apps developed by patients' relatives achieve … significantly more downloads and generate on average three times higher revenues per year. The initial medical smartphone app …
Persistent link: https://www.econbiz.de/10011442872
Cover Image
Monitoring mobile app performance
Salz, Peggy Anne - In: Journal of direct, data and digital marketing practice … 15 (2013/14) 3, pp. 219-221
Persistent link: https://www.econbiz.de/10010347061
Cover Image
Are patients and relatives the better innovators? : the case of medical smartphone applications
Goeldner, Moritz; Herstatt, Cornelius - 2016
the German, UK, and U.S. markets for medical smartphone apps (Apple App Store) and conduct 16 semi-structured interviews … App Store customers than apps created by professional software companies. Apps developed by patients' relatives achieve … significantly more downloads and generate on average three times higher revenues per year. The initial medical smartphone app …
Persistent link: https://www.econbiz.de/10011437131
Cover Image
The effects of mobile applications as a marketing tool in airport infrastructure and airlines
Florido-Benítez, Lázaro; Alcázar Martínez, Benjamin del - In: International journal of leisure and tourism marketing … 4 (2015) 3/4, pp. 222-240
Persistent link: https://www.econbiz.de/10011541332
Cover Image
La dimensione sistemica del successo (o insuccesso?) nell'uso dei dati nella pandemia da COVID-19 : risultati dall'analisi comparata relativa alle app di tracciamento in nove paesi...
Russo, Margherita; Cardinale Ciccotti, Claudia; De … - 2021
Persistent link: https://www.econbiz.de/10013191435
Cover Image
The systemic dimension of success (or failure?) in the use of data and AI during the COVID-19 pandemic : a cross-country comparison on contact tracing apps
Russo, Margherita; Cardinale Ciccotti, Claudia; De … - 2021
Persistent link: https://www.econbiz.de/10013191454
Cover Image
Platform governance design in platform ecosystems : implications for complementors' multihoming decision
Chen, Liang; Jingtao Yi; Li, Sali; Tong, Tony W. - In: Journal of management 48 (2022) 3, pp. 630-656
Persistent link: https://www.econbiz.de/10013175859
Cover Image
A digital response system to mitigate overtourism : the case of Dubrovnik
Camatti, Nicola; Bertocchi, Dario; Carić, Hrvoje; … - In: Journal of travel and tourism marketing 37 (2020) 8/9, pp. 887-901
Persistent link: https://www.econbiz.de/10012415310
Cover Image
The influence of technology payment adoption in satisfaction : a study with restaurant consumers
Furtado, Nilton Gomes; Furtado, Julia Vasconcelos; … - In: International journal of business excellence : IJBEX 21 (2020) 2, pp. 209-230
Persistent link: https://www.econbiz.de/10012225352
Cover Image
A different perspective on consumer engagement : exploring the experience of using health apps to support healthier food purchasing
Flaherty, Sarah Jane; McCarthy, Mary; Collins, Alan M.; … - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 3/4, pp. 310-337
Persistent link: https://www.econbiz.de/10012178444