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consumer behaviour
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International journal of electronic customer relationship management : IJECRM
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ECONIS (ZBW)
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Determinants of consumers' behaviour toward alcohol drinks : the case of Greek millennials
Armira, Andrianna
;
Armira, Eleni
;
Drosos, Dimitris
; …
- In:
International journal of electronic customer …
10
(
2016
)
1
,
pp. 14-27
Persistent link: https://www.econbiz.de/10011687953
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2
Viral marketing analysis and evaluation : the case of the Greek consumer market
Rouva, Eleni
;
Lalou, Panagiota
;
Skordoulis, Michalis
; …
- In:
International journal of electronic customer …
10
(
2016
)
1
,
pp. 28-38
Persistent link: https://www.econbiz.de/10011687954
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