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Government commercialization grants and business performance
Bakhtiari, Sasan; Bruno, Angelina - In: The Singapore economic review : journal of the Economic … 65 (2020) 5, pp. 1271-1291
Persistent link: https://www.econbiz.de/10012510681
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Innovations in communication and advertising : a perspective from small firms in southern Brazil
Rodrigues, Leonel Cezar; Riscarolli, Valéria; Zucco, … - In: International journal of internet marketing and … 12 (2018) 4, pp. 325-339
Persistent link: https://www.econbiz.de/10012139699
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The role of intellectual resources, product innovation capability, reputational resources and marketing capability combinations in firm growth
O'Cass, Aron; Sok, Phyra - In: International small business journal : researching … 32 (2014) 8, pp. 996-1018
Persistent link: https://www.econbiz.de/10010441219
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The innovative posture of SMEs depending on the usage of marketing tools
Ključnikov, Aleksandr; Civelek, Mehmet; Chovanová … - In: Serbian journal of management : an international … 17 (2022) 1, pp. 73-84
Persistent link: https://www.econbiz.de/10013484917
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Does innovation lead to firm growth through endogenous marketing expenditure for SMEs in Ho Chi Minh City (Vietnam)?
Thy, Ngo Giang; Linh Nguyen Khanh Duong; Khoa, Huynh Dang; … - In: International journal of entrepreneurship and small … 52 (2024) 1, pp. 47-66
Persistent link: https://www.econbiz.de/10015065225
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The business of being a user : the role of the reference actor in shaping packaged enterprise system acquisition and development
Pollock, Neil; Hyysalo, Sampsa - In: Management information systems : mis quarterly 38 (2014) 2, pp. 473-496
Persistent link: https://www.econbiz.de/10010425076
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Problems of marketing in small innovative enterprises.
Sidorchuk, Сидорчук Роман Роальдович - In: Annals of marketing-mba 4 (2011) 11
Article is devoted to the continuation of the study hypotheses on the relationship between marketing and life cycle of … analysis, showing the feature in the marketing of innovative enterprises. …
Persistent link: https://www.econbiz.de/10010857478
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A neo-Schumpeterian perspective of innovation, entrepreneurship and entrepreneurial marketing in the age of digitisation
Pattinson, Hugh M. - In: International journal of business environment : IJBE 8 (2016) 2, pp. 87-104
Persistent link: https://www.econbiz.de/10011624586
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A quantitative analysis of the relationship between drivers of innovativeness and performance of MSMEs
Gupta, Himanshu; Nanda, Tarun - In: International journal of technology, policy and … 15 (2015) 2, pp. 128-157
Persistent link: https://www.econbiz.de/10011499461
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Innovation and strategic marketing - the key factors : a literature review on Indian micro small medium enterprises
Lohith, C. P.; Srinivasan, R.; Kadadevaramath, Rajeshwar S. - In: International journal of business and systems research 12 (2018) 1, pp. 53-68
Persistent link: https://www.econbiz.de/10011960513