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Legacy effects in radical innovation: A study of European Internet banking

Schlie, Erik H.; Prabhu, Jaideep C.; Chandy, Rajesh K. - European School of Management and Technology (ESMT) - 2008

concerning the legacy effects on initial speed radical innovation and subsequent market performance. We chose the European retail … success with any prior technology creates a negative legacy effect for the next radical technological shift. We question the … overly pessimistic view of such legacy effects and ask how quickly firms embrace technological breakthroughs by radically …

Persistent link: https://www.econbiz.de/10005112608

Customers’ Perceptions Regarding Channel Innovation in the Retail Banking Sector: a study on Internet Banking in Romania

Maria, Roºu Anca - In: Ovidius University Annals, Economic Sciences Series XI (2011) 1, pp. 1852-1856

The banking industry has undergone significant operational changes over the last decade, thanks to advances in information technology. The rapid diffusion on the Internet has revolutionized the delivery channels used by the financial services industry. This article examines consumers’...

Persistent link: https://www.econbiz.de/10010632115

Giving ideas a chance : systematic development of services in manufacturing industry

Strassl, Johann; Schicker, Günter; Grasser, Christian - 2015

The purpose of this paper is to propose a service development process that is adapted to manufacturing companies and to discuss its implication for companies with a focus on product development and product sales. This paper looks at new service development (NSD) literature and argues for design...

Persistent link: https://www.econbiz.de/10010500611

The relationship among image, satisfaction and loyalty : innovative factor of competitiveness for shopping centers

Abrudan, Ioana-Nicoleta; Plăiaş, Ioan; Dabija, Dan … - In: Amfiteatru economic : an economic and business research … 17 (2015) 39, pp. 536-552

evolution in the competitiveness and performance of the centers is increasingly linked to the success in the innovation of … the present research is to study the influence of innovation activities through the image components on behavioural …

Persistent link: https://www.econbiz.de/10011820728

Better brand management through design thinking

Pamfilie, Rodica; Croitoru, Adina-Gabriela - In: Amfiteatru economic : an economic and business research … 20 (2018) 12, pp. 1029-1039

elements that is currently drawing new directions, often being associated with the innovation process and the gain of … innovation, significantly increase its success rate. Design thinking focuses on obtaining solutions and is action … particular interest, and design thinking, together with innovation, can successfully support its specific actions, bringing with …

Persistent link: https://www.econbiz.de/10014474896

Market knowledge and new product performance: the mediating effects of new product creativity

Dąbrowski, Dariusz - In: Journal of business economics and management 20 (2019) 6, pp. 1168-1188

. However, a missing link in this relationship is creativity, and specifically, as a natural process in product innovation. This …

Persistent link: https://www.econbiz.de/10012176090

The Many Faces of Internet Marketing

Grubor, Aleksandar; Milovanov, Olja - 2017

In the last decade marketing discipline has been revolutionized. Internet marketing in now considered to be one of the fastest growing branches of marketing theory and practice, which has emerged as a direct response to fast-growing and changing market landscape. The power of the web has...

Persistent link: https://www.econbiz.de/10011920418

Innovative Human Resource Management

Myslivcová, Světlana - 2018

The paper focuses on personnel marketing, which treats employees like customers as part of an innovative approach in the field of human resource management. Using primary data, the work aims to identify attributes that lead to employee satisfaction. Collected from graduates of the Faculty of...

Persistent link: https://www.econbiz.de/10011920445

Better brand management through design thinking

Pamfilie, Rodica; Croitoru, Adina-Gabriela - In: Amfiteatru Economic Journal 20 (2018) Special Issue No. 12, pp. 1029-1039

Persistent link: https://www.econbiz.de/10014476419

Condiciones de omnicanalidad en un sector empresarial de Colombia

Cárdenas, Marisol Valencia; Cano, Liliana Cárdenas; … - In: Revista de Métodos Cuantitativos para la Economía y … 36 (2023), pp. 1-23

The purpose of the research is to inquire about the fulfillment of omnichannel conditions in consumers and micro-businesses of the processed food sector in the metropolitan area of Medellin, Colombia, from the study of the fulfillment of conditions linked to three components: sales channels,...

Persistent link: https://www.econbiz.de/10014494426

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