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User-generated content? Get serious! : understanding the interactions between organisations and customers on social media
Moser, Christine; Eijkeren, Anouk van - In: International journal of business environment : IJBE 8 (2016) 3, pp. 284-306
Persistent link: https://www.econbiz.de/10012144802
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Tweeting social change : how social media are changing nonprofit advocacy
Guo, Chao; Saxton, Gregory D. - In: Nonprofit and voluntary sector quarterly 43 (2014) 1, pp. 57-79
Persistent link: https://www.econbiz.de/10010251131
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The advantage of social media
Ristova, Maja - In: Economic development : journal of the Institute of … 16 (2014) 1/2, pp. 181-191
Persistent link: https://www.econbiz.de/10010395680
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Is it the message or the medium? : relational management during crisis through blogs, facebook and corporate websites
Kulkarni, Vaibhavi - In: Global business review 20 (2019) 3, pp. 743-756
Persistent link: https://www.econbiz.de/10012036111
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The relevance of images in user-generated content : a mixed method study of when, and why, major brands retweet
Somerfield, Kardi; Mortimer, Kathleen; Evans, Geraint - In: International journal of internet marketing and … 12 (2018) 4, pp. 340-357
Persistent link: https://www.econbiz.de/10012139705
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Social media management : exploring Facebook engagement among high-asset foundations
Maxwell, Sarah P.; Carboni, Julia L. - In: Nonprofit management & leadership 27 (2016) 2, pp. 251-260
Persistent link: https://www.econbiz.de/10011637047
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Challenges to Toyota caused by recall problems, social networks and digitisation
Rajasekera, Jay - In: Asian Academy of Management journal : AAMJ 18 (2013) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10010256987
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The social network effect : the determinants of giving through social media
Saxton, Gregory D.; Wang, Lili - In: Nonprofit and voluntary sector quarterly 43 (2014) 5, pp. 850-868
Persistent link: https://www.econbiz.de/10010424962
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Communication management of start-ups : an empirical analysis of entrepreneurs' communication and networking success on Facebook
Pakura, Stefanie; Rudeloff, Christian; … - In: International journal of entrepreneurial venturing : IJEV 12 (2020) 5, pp. 459-489
Persistent link: https://www.econbiz.de/10012509576
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The role of demographic factors in consumer perception of value from brand communication on facebook
Klepek, Martin - In: Central European business review : CEBR 9 (2020) 3, pp. 56-73
Persistent link: https://www.econbiz.de/10012295085