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Does social media increase labour productivity?
Sarbu, Miruna - In: Jahrbücher für Nationalökonomie und Statistik 237 (2017) 2, pp. 81-113
Persistent link: https://www.econbiz.de/10011865321
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Social media in organizations : leveraging personal and collective knowledge processes
Razmerita, Liana; Kirchner, Kathrin; Nabeth, Thierry - In: Journal of organizational computing and electronic commerce 24 (2014) 1, pp. 74-93
Persistent link: https://www.econbiz.de/10010344792
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Examing the social software characteristics and knowledge sharing behaviour among university students in Malaysia
Yossawadee Kaeomanee; Dominic, P. D. D.; Rias, Riaza Mohd - In: International journal of business information systems : … 17 (2014) 1, pp. 67-94
Persistent link: https://www.econbiz.de/10010480227
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Advertising in social media : a review of empirical evidence
Knoll, Johannes - In: International journal of advertising : the quarterly … 35 (2016) 2, pp. 266-300
Persistent link: https://www.econbiz.de/10011581161
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How do consumers in the Web 2.0 era get information? : social media users’ use of and reliance on traditional media
Cheong, Hyukjun; Park, Jin Seong - In: Journal of marketing analytics : JMA 3 (2015) 3, pp. 135-146
Persistent link: https://www.econbiz.de/10011416882
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The blog and the bountiful : exploring the effects of disguised product placement on blogs that are revealed by a third party
Colliander, Jonas; Erlandsson, Susanna - In: Journal of marketing communications 21 (2015) 2, pp. 110-124
Persistent link: https://www.econbiz.de/10011302877
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Does being social matter? : effects of enabled commenting on credibility and brand attitude in social media
Hayes, Rebecca A.; Carr, Caleb T. - In: Journal of promotion management : JPM 21 (2015) 3, pp. 371-390
Persistent link: https://www.econbiz.de/10011305220
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An empirical examination of Web 2.0 technologies and its readiness for business
Kosalge, Parag - In: International journal of business information systems : … 19 (2015) 1, pp. 19-40
Persistent link: https://www.econbiz.de/10011326760
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User-generated content as a research mode in tourism and hospitality applications : topics, methods, and software
Lu, Weilin; Stepchenkova, Svetlana - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 119-154
Persistent link: https://www.econbiz.de/10010526370
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Emotions and information diffusion in social media : sentiment of microblogs and sharing behavior
Stieglitz, Stefan; Dang Xuan, Linh - In: Journal of management information systems : JMIS 29 (2012/13) 4, pp. 217-247
Persistent link: https://www.econbiz.de/10009764538