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Impact of place brand names on destination image
Gertner, Rosane K.; Freire, João - In: International journal of leisure and tourism marketing … 6 (2018) 1, pp. 39-50
Persistent link: https://www.econbiz.de/10011846557
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The 2010 FIFA World Cup and South Africa : a study of longer-term effects and moderators of country reputation
Holtzhausen, Derina; Fullerton, Jami A. - In: Journal of marketing communications 21 (2015) 3, pp. 185-198
Persistent link: https://www.econbiz.de/10011376485
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Tourism-based customer engagement : the construct, antecedents, and consequences
Rather, Raouf Ahmad; Hollebeek, Linda D.; Islam, Jamid Ul - In: The service industries journal 39 (2019) 7/8, pp. 519-540
Persistent link: https://www.econbiz.de/10012204712
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Influence of event and place image on residents' attitudes toward and support for events
Schnitzer, Martin; Kössler, Christopher; Schlemmer, Philipp - In: Journal of hospitality & tourism research : JHTR ; the … 45 (2021) 7, pp. 1260-1281
Persistent link: https://www.econbiz.de/10012592384
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Developing a sense of place toolkit : identifying destination uniqueness
Jarratt, David; Phelan, Chris; Wain, Jenny; Dale, Sarah - In: Tourism and hospitality research : THR 19 (2019) 4, pp. 408-421
Persistent link: https://www.econbiz.de/10012165723
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Gastro-tourism as destination branding in emerging markets
Williams, Helena A.; Williams, Robert L.; Omar, Maktoba - In: International journal of leisure and tourism marketing … 4 (2014/15) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10010498881
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Moldovan perception of Greece as a tourism destination
Cazacu, Stela - In: International journal of business and economic sciences … 10 (2017) 2, pp. 48-59
a tourism destination, according to the following dimensions: (1) environmental beauty and convenience, (2) country … destination among Moldovan consumers is partially positive. The perceptions of the tourism dimensions were evaluated in the … creating marketing strategies that would help in managing and improving Greece’s image as a destination among Moldovan tourists …
Persistent link: https://www.econbiz.de/10011709596
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Life satisfaction and country loyalty among Korean residents in Vietnam : seeking determinants related to tourism
Han Nu Ngoc Ton; Thy Nguyen Nhat Tu - In: Journal for global business advancement : JGBA 15 (2022) 6, pp. 814-832
Persistent link: https://www.econbiz.de/10014375421
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Customer-based brand equity for a tourism destination : the case of Croatia
Cervova, Lenka; Vávrová, Jitka Němečková - In: Economies : open access journal 9 (2021) 4, pp. 1-12
Tourism has been negatively impacted by the global COVID-19 pandemic, making it even more important for tourist … verify and modify the model of customer-based brand equity for a tourism destination (CBBETD) and its attributes for the …
Persistent link: https://www.econbiz.de/10012799979
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Recovery of international destination image and its consequence on trust and travel planning behaviour towards online generated contents in Vietnam
Ha Minh Tri; Nguyen, Thi Huong-Thanh - In: Journal for international business and entrepreneurship … 15 (2023) 1, pp. 61-88
Persistent link: https://www.econbiz.de/10014308919