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Decision making within the household
Davis, Harry L. - In: Selected aspects of consumer behavior : A summary from …, (pp. 73-97). 1977
Persistent link: https://www.econbiz.de/10002070096
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Dimensions of marital roles in consumer decision making
Davis, Harry L. - In: Journal of marketing research : JMR 7 (1970) 2, pp. 168-177
Persistent link: https://www.econbiz.de/10002070109
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The alphabet as an independent variable
Peacock, Peter; Davis, Harry L. - In: The journal of business : B 43 (1970) 2, pp. 205-209
Persistent link: https://www.econbiz.de/10002618263
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Purchasing behavior in embedded markets
Frenzen, Jonathan K. - In: Journal of consumer research : JCR ; an … 17 (1990) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10001098526
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Critical factors in worldwide purchasing
Davis, Harry L.; Eppen, Gary D.; Mattson, Lars-Gunnar - In: Harvard business review : HBR 52 (1974) 6, pp. 81-90
Persistent link: https://www.econbiz.de/10002070083
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Interaction and influence processes in personal selling
Davis, Harry L.; Silk, Alvin J. - In: Sloan management review 13 (1971/72) 2, pp. 59-76
Persistent link: https://www.econbiz.de/10002070119
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An anchoring and adjustment model of spousal predictions
Davis, Harry L. - In: Journal of consumer research : JCR ; an … 13 (1986) 1, pp. 25-37
Persistent link: https://www.econbiz.de/10001018873