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1
The impact of perceived counterfeit luxury brand proliferation on luxury brand values and patronage intention
Srisomthavil, Natee
;
Nuttapol Assarut
- In:
Market : review for marketing theory and practice
30
(
2018
)
1
,
pp. 41-60
Persistent link: https://www.econbiz.de/10011994706
Saved in:
2
An expansion of the brand and message framing effects on smart health-care clothing
Woo, Hongjoo
;
Kim, Sanghee
- In:
The journal of product & brand management
31
(
2022
)
4
,
pp. 622-636
Persistent link: https://www.econbiz.de/10013393666
Saved in:
3
How counterfeit dominance affects luxury
fashion
brand owners' perceptions : a cross-cultural examination
Song, Lei
;
Meng, Yan
;
Chang, Hua
;
Li, Wenjing
;
Tan, Kang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012544757
Saved in:
4
Counterfeit purchase intention of
fashion
brands : the personal values and social aspect of consumers as determinants
Mayasari, Iin
;
Haryanto, Handrix Chris
;
Wiadi, Iyus
; …
- In:
Gadjah Mada international journal of business
24
(
2022
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10013383183
Saved in:
5
I feel so embarrassed, still, I want it! : the self-presentational dilemma of counterfeit luxury buyers
Khan, Sameeullah
;
Fazili, Asif Iqbal
;
Bashir, Irfan
- In:
Journal of consumer marketing
40
(
2023
)
1
,
pp. 87-101
Persistent link: https://www.econbiz.de/10013536005
Saved in:
6
An integration model for innovative products in Korea and China : bio-based smart clothing
Noh, Mi Jin
;
Li, Qin
;
Park, Hyunhee
- In:
International journal of product development : IJPD
21
(
2016
)
1
,
pp. 59-78
Persistent link: https://www.econbiz.de/10011640635
Saved in:
7
Willingness to purchase counterfeit luxury brands : a cross-cultural comparison
Tunçel, Niray
- In:
International journal of consumer studies
46
(
2022
)
2
,
pp. 494-514
Persistent link: https://www.econbiz.de/10013162277
Saved in:
8
The Devil might wear Prada, but Narcissus wears counterfeit Gucci! : how social adjustive functions influence counterfeit luxury purchases
Ngo, Liem Viet
;
Northey, Gavin
;
Tran, Quan
;
Septianto, Felix
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012132296
Saved in:
9
Signaling norm salience through perceived peer counterfeit consumption
Khan, Sameeullah
;
Fazili, Asif Iqbal
;
Bashir, Irfan
- In:
The journal of product & brand management
32
(
2023
)
6
,
pp. 812-827
Persistent link: https://www.econbiz.de/10014315449
Saved in:
10
Does size matter? : an exploration of the role of body size on brand image perceptions
Watson, Anna
;
Lecki, Natascha Katharina
;
Lebcir, Mohamed
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 252-262
Persistent link: https://www.econbiz.de/10011378288
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