Showing 1 - 10 of 188
The tenets of relationship marketing are useful in understanding the success of a service provider. Based on a sample of 221 firms in Singapore that use ocean freight shipping services, examines service recovery issues related to satisfaction. It was found that service recovery methods such as...
Persistent link: https://www.econbiz.de/10009484489
Purpose: The purpose of this paper is to test the null hypothesis that there is no significant association between perceived environmental uncertainty (PEU) and a three component conceptualisation of commitment. Design/methodology/approach: Data were collected from owner/managers of community...
Persistent link: https://www.econbiz.de/10009475209
While organizational behaviourists have largely adopted a three-component conceptualisation of attitudinal commitment, marketers continue exclusively to apply one- or two-component models. In this paper, the reliability and validity of one-, two- and three-component models of commitment are...
Persistent link: https://www.econbiz.de/10009475212
A key question is whether the instruments developed for consumer services can accurately gauge the service quality perceptions of organisational customers. Reports psychometric testing of the SERVQUAL as a measure of service quality in ocean freight services. Based on a survey of a...
Persistent link: https://www.econbiz.de/10009484490
A growing recognition of the critical differences between industrial and consumer services requires additional research emphasis on marketing of services in business-to-business context. Presents an application of SERVQUAL as a measure of service quality in Ocean Freight Services. Based on a...
Persistent link: https://www.econbiz.de/10009484529
Persistent link: https://www.econbiz.de/10009641100
Persistent link: https://www.econbiz.de/10010343034
Currently, there are no psychometrically sound outcome measures by which to assess the impacts of research partnerships. This article describes the development of a 33-item, survey questionnaire measuring community members’ perceptions of the impact of research partnerships addressing health...
Persistent link: https://www.econbiz.de/10009447247
This paper seeks to engage the organization theory community in contemporarydebates over the role of the corporation in American society by building a stakeholdertheory of the firm. We develop a set of normative premises and positivist propositionsderived from these debates, from a combination...
Persistent link: https://www.econbiz.de/10009432825
This paper seeks to engage the organization theory community in contemporarydebates over the role of the cxxporation in American society by building a stakeholdertheory of the t%n. We develop a set of normative premises and positivist propositionsderived from these debates, from a combination of...
Persistent link: https://www.econbiz.de/10009433022