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A Gap Analysis on Generation Y Customer Expectations and Perceptions towards Lifestyle Hotels
Hua, Wen; Qu, Hailin - 2011
This study conducts a gap analysis on Generation Y (Gen Y) customer expectation and perception towards lifestyle hotels …
Persistent link: https://www.econbiz.de/10009467993
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Neurometrics applied to banknote and security features design
Ortuño Molinero, Rubén; Sánchez Echave, Jose; …
El objetivo de este trabajo es presentar una metodología sobre la aplicación del neuroanálisis en el diseño de billetes y elementos de seguridad. Tradicionalmente, la evaluación de la percepción de los billetes se ha basado en respuestas explícitas de las personas, obtenidas a través de...
Persistent link: https://www.econbiz.de/10012523778
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Conceptos, fundamentos y herramientas de neurociencia y su aplicación al billete
Aroca Moya, Belén
, perception and design. It also provides an overview of neuroscience and its analytical techniques as applied to the banknote … sensory stimulation on banknote perception, and for assessing different cognitive processes such as visual interest, memory …, emotions and sustained attention on the different areas of interest on the banknote, as described in the different perception …
Persistent link: https://www.econbiz.de/10014000059
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Alternativas a la evolución de la operativa bancaria mayorista en el eurosistema
Romero Ugarte, José Luis; Sánchez Martín, Abel; …
In recent years, payment systems have benefited from technological developments that have accelerated their evolution and adaptation to user needs. Payment systems ultimately depend on central bank money, and the debate about the advisability of updating the different ways of representing this...
Persistent link: https://www.econbiz.de/10014000070
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The Impacts of Shopbots on Online Consumer Search
Zhang, Jennifer; Jing, Bing - University of Texas at Arlington; Cheung Kong Graduate … - 2007
Online price comparison agents (shopbots) allow consumers toinstantaneously receive price and other information from many onlineretailers. Online consumer clickstream data from ComScore Inc.demonstrate that consumers are increasingly using shopbots to conductsearch. This phenomenon raises such...
Persistent link: https://www.econbiz.de/10009435127
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Incentives in the Restaurant Industry: an Analysis of Consumer Tipping Behavior
Jabbour, Patrick G; Kim, Woody G - 2011
Tipping is an important part of the restaurant industry. In the United States, tips in the food industry alone amount to almost 44 billion every year. Furthermore, tips often account for a large majority of a server's paycheck. This study will examine the relationship between tipping and other...
Persistent link: https://www.econbiz.de/10009468130
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How Customers Decide Their Tipping Size
Fu, Chun-Han; McCain, Shiang-Lih Chen - 2011
A tip is an extra payment that a customer pays voluntarily in gratitude for a service (Wikipedia, 2010). According to Mason (2006), servers’ income-tax takes out almost all their hourly salaries; therefore tips can represent 100% of servers’ take-home pay. In other aspects, tips are not only...
Persistent link: https://www.econbiz.de/10009468131
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Understanding the Interfaces: How Ocean Freight Shipping Lines Can Maximize Satisfaction
Durvasula, Srinivas; Lysonski, Steven; Mehta, Subhash - 2002
Physical distribution services are becoming increasingly important as supply chains strive to become more efficient in the logistical flow of goods to industrial customers. Performance of these services, however, takes place during encounters that customers have with various interfacing...
Persistent link: https://www.econbiz.de/10009484488
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Testing the SERVQUAL Scale in the Business-to-Business Sector: The Case of Ocean Freight Shipping Service
Durvasula, Srinivas; Lysonski, Steven; Mehta, Subhash - 1999
A key question is whether the instruments developed for consumer services can accurately gauge the service quality perceptions of organisational customers. Reports psychometric testing of the SERVQUAL as a measure of service quality in ocean freight services. Based on a survey of a...
Persistent link: https://www.econbiz.de/10009484490
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Relationships Between SERVQUAL Dimensions and Organizational Performance in the Case of a Business-to-Business Service
Mehta, Subhash C.; Durvasula, Srinivas - 1998
A growing recognition of the critical differences between industrial and consumer services requires additional research emphasis on marketing of services in business-to-business context. Presents an application of SERVQUAL as a measure of service quality in Ocean Freight Services. Based on a...
Persistent link: https://www.econbiz.de/10009484529