Narrow search
Showing 1 - 10 of 1,458
Cover Image
Value creation in the market ecosystem : a Service-Dominant logic perspective
Katsifaraki, Georgia - Panepistēmio Kypru / Department of Economics - 2018
Persistent link: https://www.econbiz.de/10012041746
Cover Image
Towards service logic : the unique contribution of value co-creation
Grönroos, Christian - 2009
Persistent link: https://www.econbiz.de/10003932483
Cover Image
Marketingwissenschaft im Wandel : Anmerkungen zur Paradigmendiskussion
Meffert, Heribert - 1999
Persistent link: https://www.econbiz.de/10013420241
Cover Image
Servitization and operations management : a service-dominant logic approach
Smith, Laura A.; Maull, Roger S.; Ng, Irene - 2011
Persistent link: https://www.econbiz.de/10009356971
Cover Image
Semiotics and marketing : fields of research and personal data of researchers. State: july 1994
Pasquier, Martial - 1994
Persistent link: https://www.econbiz.de/10000895298
Cover Image
Kontraktgüter als Objekte eines informationsökonomisch orientierten Marketing
Schade, Christian D.; Schott, Eberhard - 1991
Persistent link: https://www.econbiz.de/10000858428
Cover Image
Interorganizational marketing exchange : metatheoretical analysis of dominant research approaches
Möller, K. E. Kristian - 1992
Persistent link: https://www.econbiz.de/10000834348
Cover Image
Specification and empirical evaluation of a simple asymmetric market share model
Vanden Abeele, Pierre; Gijsbrechts, Els; Vanhuele, Marc - 1987
Persistent link: https://www.econbiz.de/10000739187
Cover Image
The demand for retail products and the household production model : new views on complementarity and substitutability
Betancourt, Roger R.; Gautschi, David A. - 1987
Persistent link: https://www.econbiz.de/10000723204
Cover Image
Sprinter-type macro-flow models
Nijkamp, Willem G.; Leeflang, Peter
Persistent link: https://www.econbiz.de/10000724812