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Increasing demand for marketing accountability requires an efficient allocation of marketing expenditures. Managers who know the elasticity of their marketing instruments can allocate their budgets optimally. Meta-analyses offer a basis for deriving benchmark elasticities for advertising....
Persistent link: https://www.econbiz.de/10010421364
Die vorliegende Arbeit stellt eine Metaanalyse von 42 zwischen 1985 und 2010 publizierten empirischen Studien bereit, die Beziehungen zwischen Mitarbeiterzufriedenheit (MiZu) und Kundenzufriedenheit (KuZu) statistisch für insgesamt 52.966 Beschäftigte von Wirtschaftsorganisationen untersucht...
Persistent link: https://www.econbiz.de/10010292520
Der Horizont der Reintegrationsforschung wird in jüngerer Zeit stark erweitert. Während frühere Arbeiten vor allem die Rückanpassung untersuchten, heben neuere Arbeiten andere Facetten des Karriereerfolgs hervor. An diesem Wendepunkt ist eine Konsolidierung der zwanzigjährigen...
Persistent link: https://www.econbiz.de/10010332788
Background: This paper contributes to the evidence-base on prices and alcohol use by presenting meta-analytic summaries of price and income elasticities for alcohol beverages. The analysis improves on previous meta-analyses by correcting for outliers and publication bias. Methods: Adjusting for...
Persistent link: https://www.econbiz.de/10011599768
In this paper we apply the meta-regression technique to survey the empirical literature on the economic incidence of labour taxes and social security contributions. In particular, we focus on the effects of taxation on wages to test the conventional view that employees bear the burden due to...
Persistent link: https://www.econbiz.de/10011650270
Although reciprocity is fundamental to all social orders, management research offers few reviews of the concept's theoretical origins and current applications. To help bridge this gap, we elucidate the dominant understandings of reciprocity, ask which areas of research emerge from them, and...
Persistent link: https://www.econbiz.de/10010421379
A meta-analysis (MA) aggregates estimated effects from many studies to calculate a single, overall effect. There is no one, generally accepted procedure for how to do this. Several estimators are commonly used, though little is known about their relative performance. A complication arises when...
Persistent link: https://www.econbiz.de/10011341118
In this paper we conduct a meta-analysis to examine the link between R&D spending and economic growth in the EU and other regions. The results suggest that the growth-enhancing effect of R&D in the EU15 countries does not differ from that in other countries in general, but it is less significant...
Persistent link: https://www.econbiz.de/10011382684
A growing body of programme evaluation literature recognises immigrants as a disadvantaged group in European labour markets and investigates the employment effects of Active Labour Market Programmes (ALMPs) on this subgroup. So far, however, there is no systematic review establishing which ALMPs...
Persistent link: https://www.econbiz.de/10011586028
Die Verbesserung finanzieller Bildung ist inzwischen weltweit ein etabliertes Ziel der Wirtschaftspolitik, das über vielfältige Initiativen erreicht werden soll. Es verfügen aber nur wenige Wirkungsevaluierungen über den wissenschaftlich wünschenswerten Stand, um die Leistungen dieser...
Persistent link: https://www.econbiz.de/10011687686