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This study aims to investigate, through the development and operationalized constructs of service quality, service charge, perceived value, and customer satisfaction; customer satisfaction and its determinants of the banking industry in Bangladesh. An exploratory factor analysis and structural...
Persistent link: https://www.econbiz.de/10011938313
Tourism has been negatively impacted by the global COVID-19 pandemic, making it even more important for tourist … verify and modify the model of customer-based brand equity for a tourism destination (CBBETD) and its attributes for the …
Persistent link: https://www.econbiz.de/10013199916
findings contribute to the existing body of tourism and marketing literature. Destination Management Companies (DMCs) are …
Persistent link: https://www.econbiz.de/10014527423
We live in a society marked by major changes in the tourism field. Tourist destinations make all possible efforts to … is to highlight the impact that terrorist attacks have on tourism around the globe. The research method used for the …, terrorism has become a means of solving their political, cultural and religious problems, taking tourism as a niche through …
Persistent link: https://www.econbiz.de/10012017269
Purpose: Branding is a predominant part of a marketing strategy. When the brand building is implemented effectively, it delivers customer satisfaction, nurtures customer loyalty to a higher level, and ensures greater airline success. This study explores the relationships of price, safety, and...
Persistent link: https://www.econbiz.de/10014455333
Value co-creation has become an essential strategy in business that encourages customer involvement in creating products that meet customer demands and have superior value. Brand image and e-service quality are still important factors that influence customer decision making in purchasing...
Persistent link: https://www.econbiz.de/10014505525
Each passing day brings new brands to India each vying for a share of wallet in the prospering market. By 2020, the median age of Indian population will be 29 years and owing to the absolute population of India, the presence in Indian market will be rewarding for the multinationals. But the...
Persistent link: https://www.econbiz.de/10011936885
, die Beziehungen zwischen Mitarbeiterzufriedenheit (MiZu) und Kundenzufriedenheit (KuZu) statistisch für insgesamt 52 …
Persistent link: https://www.econbiz.de/10010292520
This study aims to determine the effect of facilities, brand image, product quality, promotion, and service quality on customer satisfaction and loyalty at Waroeng Steak Restaurants in DKI Jakarta. This research design is descriptive and quantitative explanatory, with a multivariate analysis...
Persistent link: https://www.econbiz.de/10014527803
Face-to-face interactions are a crucial part of services. However, research that investigates the dynamics of service encounters is still rare. In this study we used a theoretical framework that aligned the concept of interpersonal complementarity with Mehrabian and Russell's (1974)...
Persistent link: https://www.econbiz.de/10010318144