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ECONIS (ZBW)
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A consumer-based approach to designing product line extensions
Green, Paul E.
- In:
The journal of product innovation management : an …
4
(
1987
)
1
,
pp. 21-32
Persistent link: https://www.econbiz.de/10001046014
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2
Individualized hybrid models for conjoint analysis
Green, Paul E.
- In:
Management science : journal of the Institute for …
42
(
1996
)
6
,
pp. 850-867
Persistent link: https://www.econbiz.de/10001205741
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3
A hybrid conjoint model for price-demand estimation
Green, Paul E.
- In:
European journal of operational research : EJOR
1
(
1990
),
pp. 28-38
Persistent link: https://www.econbiz.de/10001082862
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4
Recent contributions to optimal product positioning and buyer segmentation
Green, Paul E.
- In:
European journal of operational research : EJOR
41
(
1989
)
2
,
pp. 127-141
Persistent link: https://www.econbiz.de/10001083056
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5
Completely unacceptable levels in conjoint analysis : a cautionary note
Green, Paul E.
- In:
Journal of marketing research : JMR
25
(
1988
)
3
,
pp. 293-300
Persistent link: https://www.econbiz.de/10001054424
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6
An update of real-world TV advertising tests
Hu, Ye
;
Lodish, Leonard M.
;
Krieger, Abba M.
;
Hayati, Babak
- In:
Journal of advertising research
49
(
2009
)
2
,
pp. 201-206
Persistent link: https://www.econbiz.de/10003860572
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7
An analysis of real world TV advertising tests : a 15-year update
Hu, Ye
;
Lodish, Leonard M.
;
Krieger, Abba M.
- In:
Journal of advertising research
47
(
2007
)
3
,
pp. 341-353
Persistent link: https://www.econbiz.de/10003611067
Saved in:
8
Surveillance of a simple linear regression
Krieger, Abba M.
;
Pollak, Moshe
;
Yakir, Benjamin
- In:
Journal of the American Statistical Association : JASA
98
(
2003
)
462
,
pp. 456-469
Persistent link: https://www.econbiz.de/10001785599
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9
Large sample theory for the bounds on the Gini and related indices of inequality estimated from grouped data
Gastwirth, Joseph L.
- In:
Journal of business & economic statistics : JBES ; a …
4
(
1986
)
2
,
pp. 269-273
Persistent link: https://www.econbiz.de/10001007884
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10
Collapsed two-way contingency tables and the chi-square reduction principle
Gilula, Zvi
- In:
Journal of the Royal Statistical Society
51
(
1989
)
3
,
pp. 425-433
Persistent link: https://www.econbiz.de/10001070259
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