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Event management research : the focus today and in the future

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Challenges in marketing academic conferences : a pilot study

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Experiential liminoid consumption : the case of nightclubbing

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The clients of special events and specific marketing communication

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The accommodation experiencescape : a comparative assessment of hotels and Airbnb

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Engaging consumers in esthetic offerings : conceptualizing and developing a measure for arts engagement

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Leveraging sponsorship to achieve relationship objectives through the creation of "marketing spaces" : an exploratory study

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Planning and leveraging event portfolios : towards a holistic theory

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Measuring event risk

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This event is me! : how consumer event self-congruity leverages sponsorship

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