Narrow search
Showing 1 - 10 of 15
Cover Image
The impact of soda taxes : pass-through, tax avoidance, and nutritional effects
Seiler, Stephan; Tuchman, Anna; Yao, Song - In: Journal of marketing research 58 (2021) 1, pp. 22-49
Persistent link: https://www.econbiz.de/10012426503
Cover Image
Frontiers: spilling the beans on political consumerism : do social media boycotts and buycotts translate to real sales impact?
Liaukonytė, Jūra; Tuchman, Anna; Zhu, Xinrong - In: Marketing science 42 (2023) 1, pp. 11-25
Persistent link: https://www.econbiz.de/10014316975
Cover Image
Commentary on "Frontiers: spilling the beans on political consumerism: do social media boycotts and buycotts translate to real sales impact?"
Lelkes, Yphtach - In: Marketing science 42 (2023) 1, pp. 26-27
Persistent link: https://www.econbiz.de/10014316978
Cover Image
Comment on "Frontiers: spilling the beans on political consumerism: do social media boycotts and buycotts translate to real sales impact?"
Bronnenberg, Bart J.; Dubé, Jean-Pierre - In: Marketing science 42 (2023) 1, pp. 28-31
Persistent link: https://www.econbiz.de/10014316983
Cover Image
Rejoinder: spilling more beans on political consumerism : it’s more of the same tune
Liaukonytė, Jūra; Tuchman, Anna; Zhu, Xinrong - In: Marketing science 42 (2023) 1, pp. 32-36
Persistent link: https://www.econbiz.de/10014317001
Cover Image
Do switching costs make markets less competitive?
Dubé, Jean-Pierre; Hitsch, Güenter J.; Rossi, Peter E. - In: Journal of marketing research : JMR 46 (2009) 4, pp. 435-445
Persistent link: https://www.econbiz.de/10003872250
Cover Image
Commentaries and rejoinder to "Do switching costs make markets less competitive?"
Shin, Jiwoong; Sudhir, K. - In: Journal of marketing research : JMR 46 (2009) 4, pp. 446-452
Persistent link: https://www.econbiz.de/10003872251
Cover Image
Matching and sorting in online dating
Hitsch, Güenter J.; Hortaçsu, Ali; Ariely, Dan - In: The American economic review 100 (2010) 1, pp. 130-163
Persistent link: https://www.econbiz.de/10008729203
Cover Image
What makes you click? : mate preferences in online dating
Hitsch, Güenter J.; Hortaçsu, Ali; Ariely, Dan - In: Quantitative marketing and economics : QME 8 (2010) 4, pp. 393-427
Persistent link: https://www.econbiz.de/10008826273
Cover Image
The joint identification of utility and discount functions from stated choice data : an application to durable goods adoption
Dubé, Jean-Pierre; Hitsch, Güenter J.; Jindal, Pranav - In: Quantitative marketing and economics : QME 12 (2014) 4, pp. 331-377
Persistent link: https://www.econbiz.de/10010477213