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~type_genre:"Aufsatz im Buch"
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Konsumentenverhalten
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Consumer behaviour
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Baltagi, Badi H.
20
Gröppel-Klein, Andrea
17
Belk, Russell W.
16
Bauer, Hans H.
14
Weinberg, Peter
13
Hsiao, Cheng
12
Diehl, Sandra
11
Spiller, Achim
11
Bagozzi, Richard P.
10
Bruhn, Manfred
10
Frey, Bruno S.
10
Grunert, Klaus G.
10
Rosenstiel, Lutz von
10
Schröder, Hendrik
10
Terlutter, Ralf
10
Enneking, Ulrich
9
Fournier, Susan
9
Hill, Ronald Paul
9
Scherhorn, Gerhard
9
Wiedmann, Klaus-Peter
9
Foxall, Gordon R.
8
Herrmann, Andreas
8
Homburg, Christian
8
Kenning, Peter
8
Kirchgeorg, Manfred
8
Schmitt, Bernd
8
Arnould, Eric J.
7
Diller, Hermann
7
Esch, Franz-Rudolf
7
Goldsmith, Ronald E.
7
Hennigs, Nadine
7
Huber, Frank
7
Keller, Kevin Lane
7
Langner, Tobias
7
Osterloh, Margit
7
Ozanne, Julie L.
7
Pelsmacker, Patrick de
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Rudolph, Thomas
7
Silberer, Günter
7
Ahlert, Dieter
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Handbook of consumer psychology
42
The Oxford handbook of panel data
33
The Routledge companion to identity and consumption
32
The Routledge companion to consumer behavior
28
Transformative consumer research for personal and collective well-being
26
The econometrics of panel data : fundamentals and recent developments in theory and practice ; with 13 figures and 43 tables
23
Sozialforschung im Internet : Methodologie und Praxis der Online-Befragung
21
Product experience
20
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
19
The evolution of brands : from signals of quality to storehouses of trust
18
Work motivation : past, present, and future
18
Handbook of brand relationships
17
Qualitative Marktforschung : Konzepte - Methoden - Analysen
17
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
17
Cross-cultural and critical perspectives on brands
16
Fundamentals of marketing research ; Vol. 2
16
The Routledge companion to digital consumption
16
Consumer culture theory
15
Consumer-brand relationships : theory and practice
15
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
15
New developments and approaches in consumer behavior research
15
Online-Forschung 2007 : Grundlagen und Fallstudien
15
Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
15
Social psychology of consumer behavior
15
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
14
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
Fundamentals of marketing research ; Vol. 3
14
Brand management ; Vol. 3
13
Global consumer behavior
13
Handbook of developments in consumer behaviour
13
Handbook of qualitative research methods in marketing
13
Hidden hands in the market : ethnographies of fair trade, ethical consumption, and corporate social responsibility
13
Measuring and managing brands
13
Perspectives on consumer behaviour : theoretical aspects and practical applications
13
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
13
The Oxford handbook of luxury business
13
Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
13
Brand management ; Vol. 2
12
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
12
Emotional, sensory, and social dimensions of consumer buying behavior
12
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ECONIS (ZBW)
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1
The benefits of
panel
data in consumer expenditure surveys
Parker, Jonathan A.
;
Souleles, Nicholas S.
;
Carroll, Chris
- In:
Improving the measurement of consumer expenditures
,
(pp. 75-99)
.
2015
Persistent link: https://www.econbiz.de/10011781356
Saved in:
2
Ein Online-
Panel
zur Analyse von Studienbiographien : Qualitätssicherung von Lehre und Studium durch webbasierte Sozialforschung
Pohlenz, Philipp
;
Hagenmüller, Jan-Peter
;
Niedermeier, …
- In:
Sozialforschung im Internet : Methodologie und Praxis …
,
(pp. 233-243)
.
2009
Persistent link: https://www.econbiz.de/10003774405
Saved in:
3
Wann lohnt sich die Akquisition nicht mehr? : Antworten auf der Basis von Erfahrungen mit telefonischen Expertenbefragungen im Paneldesign
Martens, Bernd
;
Krause, Ina
- In:
Eliten am Telefon : neue Formen von Experteninterviews …
,
(pp. 163-179)
.
2008
Persistent link: https://www.econbiz.de/10003684949
Saved in:
4
Survey sampling methods in marketing research : a review of telephone, mall intercept,
panel
, and web surveys
Velu, Raja P.
;
Naidu, Gurramkonda M.
-
2009
Persistent link: https://www.econbiz.de/10003878991
Saved in:
5
Online-Marktforschung unter Einsatz von Web 2.0 : Potenziale und Grenzen
Haberkorn, Simone
;
Büttgen, Marion
- In:
Web 2.0-Anwendungen zur Informationsgewinnung von …
,
(pp. 327-482)
.
2009
Persistent link: https://www.econbiz.de/10014564387
Saved in:
6
Hard versus soft laddering : implications for appropriate use
Botschen, Günther
- In:
New developments and approaches in consumer behavior …
,
(pp. 321-339)
.
1998
Persistent link: https://www.econbiz.de/10001299786
Saved in:
7
L' impact de la visite d'une exposition muséale sur la recommandation du musée : le rôle central de l'expertise des visiteurs
Chameroy, Fabienne
;
Ghantous, Nabil
;
Véran, Lucien
-
2015
Persistent link: https://www.econbiz.de/10010527215
Saved in:
8
Valeur perçue des "méta-services" et comportement du consommateur : le cas des alliances aériennes
Janawade, Vikrant
;
Bertrand, Daisy
;
Léo, Pierre-Yves
; …
-
2015
Persistent link: https://www.econbiz.de/10010527216
Saved in:
9
Measuring household spending and payment habits : the role of "typical" and "specific" time frames in survey questions
Angrisani, Marco
;
Kapteyn, Arie
;
Schuh, Scott
- In:
Improving the measurement of consumer expenditures
,
(pp. 414-440)
.
2015
Persistent link: https://www.econbiz.de/10011781413
Saved in:
10
British consumers' attitudes and acceptance of mobile advertising
Laforet, Sylvie
;
Limahelu, Hannah
- In:
Emerging topics and technologies in information sytems
,
(pp. 165-179)
.
2009
Persistent link: https://www.econbiz.de/10003815376
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