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~type_genre:"Aufsatz im Buch"
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I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
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Tourism sensemaking : strategies to give meaning to experience
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Cambridge handbook of strategy as practice
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Diskurs und Ökonomie : diskursanalytische Perspektiven auf Märkte und Organisationen
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Handbook of qualitative research methods on human resource management : innovative techniques
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Handbook of research on workforce diversity in a global society : technologies and concepts
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Innovationen im Personalmanagement : die spannendsten Entwicklungen aus der HR-Szene und ihr Nutzen für Unternehmen
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Managing dynamic technology-oriented businesses : high tech organizations and workplaces
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Marke und digitale Medien : der Wandel des Markenkonzepts im 21. Jahrhundert
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Nonprofit management 101 : a complete and practical guide for leaders and professionals ; essential resources, tools, and hard-earned wisdom from fifty leading experts
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(De)mobilizing the entrepreneurship discourse : exploring entrepreneurial thinking and action
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AI innovation in services marketing
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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ECONIS (ZBW)
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1
Narratives of change : discourse, technology and organization
Doolin, Bill
-
2008
Persistent link: https://www.econbiz.de/10003763464
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2
Methodische Vermittlung von Unternehmswerten : Storytelling bei Bühler, Uzwil
Janssen, Detlef
- In:
Interne Kommunikation in der Praxis : sieben Analysen, …
,
(pp. 125-137)
.
2007
Persistent link: https://www.econbiz.de/10003785127
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3
The storytelling organization : a study of story performance in an office-supply firm
Boje, David M.
-
2009
Persistent link: https://www.econbiz.de/10003785200
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4
Corporations as storytellers - stakeholders as image builders : toward impressive corporate communication
Langer, Roy
;
Varey, Richard J.
- In:
Contemporary thoughts on corporate branding and …
,
(pp. 205-226)
.
2008
Persistent link: https://www.econbiz.de/10003773436
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5
Developing organizational narratives : a new dimension in knowledge management
Schreyögg, Georg
;
Geiger, Daniel
- In:
The future of knowledge management
,
(pp. 82-98)
.
2006
Persistent link: https://www.econbiz.de/10003287308
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6
Complex thinking, complex practice : the case for a narrative approach to organizational complexity
Tsukas, Charidēmos K.
;
Hatch, Mary Jo
- In:
Complexity and organization : readings and conversations
,
(pp. 247-276)
.
2006
Persistent link: https://www.econbiz.de/10003347865
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7
Mit Storytelling Kundenorientierung in die Wirtschaftskammern Österreichs bringen
Zirkler, Irmgard
;
Tometschek, Ralf
- In:
Innen beginnen : von der internen Kommunikation zum …
,
(pp. 117-132)
.
2010
Persistent link: https://www.econbiz.de/10003898137
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8
Storytelling and business
Buckingham, Ian
;
Miller, Paul
- In:
Gower handbook of internal communication
,
(pp. 313-326)
.
2009
Persistent link: https://www.econbiz.de/10003915145
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9
The emotional nexus between products and organizations : the case of perfume
Lampel, Joseph
;
Mustafa, Nermeen
- In:
Creativity and the contemporary economy Niina Koivunen …
,
(pp. 83-108)
.
2009
Persistent link: https://www.econbiz.de/10003916464
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10
Making the brand come alive within your organization
Fortini-Campbell, Lisa
- In:
Kellogg on marketing
,
(pp. 145-160)
.
2010
Persistent link: https://www.econbiz.de/10008664283
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