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Do followers matter? : quantitative success factors of sale enhancing product review blogs

Zimmermann, Robert; Thieme, Sascha - In: Digitale Transformation des Marketing, (pp. 56-69). 2018

When analysing the impact of blogs on sales, previous research focused solely on qualitative factors (e.g. trust and … quantitative factors of 56 product review blogs. This analysis shows that only two of eight quantitative factors have a …Bei der Analyse des Einflusses von Blogs auf Abverkäufe beschränkten sich vorherige Untersuchungen hauptsächlich auf …

Persistent link: https://www.econbiz.de/10013258706

A taxonomy of online marketing methods for corporate communication

Hajarian, Mohammad; Camilleri, Mark Anthony; Díaz, Paloma - In: Strategic corporate communication in the digital age, (pp. 235-250). 2021

Persistent link: https://www.econbiz.de/10012491724

Agent-based dynamic cross-docking

Klumpp, Matthias; Sandhaus, Gregor - In: Textsammlung zum deutsch-chinesischen Wissenschaftsdialog, (pp. 45-63). 2013

Based upon realtime location information of goods in this paper possible optimizations for cross-docking are evaluated. The use of agent-based decision support systems in order to identify the rescheduling alternatives with the highest business value are investigated.

Persistent link: https://www.econbiz.de/10010408092

Improving learning experience and privacy in education using the power of Big Data and Artificial Intelligence

Butt, Usman Javed; Davelis, Aristeidis; Abbod, Maysam; … - In: Integrated Business Models in the Digital Age : …, (pp. 371-424). 2022

Persistent link: https://www.econbiz.de/10013282652

Modern methods for estimating the levels of world production for the alternative fuels

Stancu, Stelian; Bodea, Constanta-Nicoleta; … - 2021

Persistent link: https://www.econbiz.de/10013185414

Predicting students' success using neural networks

Bilal Zorić, Alisa - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 5 (2019) 1, pp. 58-66

Fast technological changes and constant growth of knowledge in many areas have led to an increasing importance of different approach to education. Efficient education is the foundation of modern society and it has the most important role in preparing students for a very flexible labour market....

Persistent link: https://www.econbiz.de/10012228047

Directional returns for gold and silver : a cluster analysis approach

Malliaris, Anastasios G.; Malliaris, Mary E. - In: Handbook of recent advances in commodity and financial …, (pp. 3-16). 2018

Persistent link: https://www.econbiz.de/10011898586

A neural network approach to understanding implied volatility movements

Cao, Jay; Chen, Jacky; Hull, John - In: Options - 45 years since the publication of the …, (pp. 235-256). 2023

Persistent link: https://www.econbiz.de/10014366653

Analyse the consumer preferences and purchases of electric vehicles purchases and developments

Kumar, Vinay - In: Contemporary studies of risks in emerging technology, part B, (pp. 87-95). 2023

Persistent link: https://www.econbiz.de/10014322343

A neural network approach to option pricing

Mostafa, F.; Dillon, Tharam - In: Computational finance and its applications III : …, (pp. 71-85). 2008

Persistent link: https://www.econbiz.de/10003713268

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