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The sandwich strategy : managing new products and services for value creation and value capture
Jain, Dipak - In: Kellogg on marketing, (pp. 161-181). 2010
Persistent link: https://www.econbiz.de/10008664282
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"Es ist ärgerlicher, einen Kunden an die Konkurrenz zu verlieren als an eine Zweitmarke aus dem eigenen Haus"
Jain, Dipak - In: Die besten Case Studies zum Thema Wachstum : Produkte …, (pp. 21). 2007
Persistent link: https://www.econbiz.de/10003713201
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Combining purpose and performance : a new look at global business schools
Jain, Dipak; Golosinski, Matt - In: Leadership development in a global world : the role of …, (pp. 105-128). 2012
Persistent link: https://www.econbiz.de/10009660095
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The enduring value of the MBA degree
Jain, Dipak; Golosinski, Matt - In: The future of leadership development : corporate needs …, (pp. 64-96). 2011
Persistent link: https://www.econbiz.de/10008824088
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Patent expiry and pharmaceutical market opportunities at the nexus of pricing and innovation policy
Jain, Dipak; Conley, James G. - In: Innovation and marketing in the pharmaceutical industry …, (pp. 255-285). 2014
Persistent link: https://www.econbiz.de/10010353563