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Is there complementarity between certified labels and brands? : evidence from small French cooperatives
Farès, M'hand; Raza, Saqlain; Thomas, Alban - In: Review of industrial organization : RIO 53 (2018) 2, pp. 367-395
Persistent link: https://www.econbiz.de/10012008120
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A test of nutritional quality signaling in food markets prior to implementation of mandatory labeling
Mojduszka, Eliza M.; Caswell, Julie A. - In: American journal of agricultural economics 82 (2000) 2, pp. 298-309
Persistent link: https://www.econbiz.de/10001482187
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Commentaries and reply to "can brand extension signal product quality?" by Sridhar Moorthy
Wernerfelt, Birger; Keller, Kevin Lane; Moorthy, Sridhar - In: Marketing science : the marketing journal of the … 31 (2012) 5, pp. 771-778
Persistent link: https://www.econbiz.de/10009665101
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Determinants of private label purchase in food category : role of product, consumer and store factors
Jayakrishnan, S.; Chikhalkar, Rekha D.; Chaudhuri, Ranjan - In: International journal of management concepts and … 9 (2015/2016) 2, pp. 93-119
Persistent link: https://www.econbiz.de/10011725371
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The role of store image, perceived quality, trust and perceived value in predicting consumers’ purchase intentions towards organic private label food
Konuk, Faruk Anıl - In: Journal of retailing and consumer services 43 (2018), pp. 304-310
Persistent link: https://www.econbiz.de/10011883218
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Selling luxury products online : the effect of a quality label on risk perception, purchase intention and attitude toward the brand
Yu, Shubin; Hudders, Liselot; Cauberghe, Verolien - In: Journal of electronic commerce research : JECR 19 (2018) 1, pp. 16-35
Persistent link: https://www.econbiz.de/10011865633
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Product differentiation with credence attributes and private labels : the case of whitefish in UK supermarkets
Sogn-Grundvåg, Geir; Larsen, Thomas Andre; Young, James A. - In: Journal of agricultural economics 65 (2014) 2, pp. 368-382
Persistent link: https://www.econbiz.de/10010395060
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Lable design : impact on millennials' perceptions of wine
Henley, Celia D.; Fowler, Deborah C.; Yuan, Jingxue Jessica - In: International journal of wine business research : IJWBR 23 (2011) 1, pp. 7-20
Persistent link: https://www.econbiz.de/10009008219
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Congruency between colour and shape of the front labels of wine : effects on fluency and aroma and quality perceptions
Lunardo, Renaud; Livat, Florine - In: International journal of entrepreneurship and small business 29 (2016) 4, pp. 528-541
Persistent link: https://www.econbiz.de/10011654916
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Listing product benefits on an extra affixed label : effects on claim credibility and product evaluation
Ku, Hsuan-Hsuan; Chen, Pei-Ting - In: The journal of product & brand management 32 (2023) 3, pp. 454-471
Persistent link: https://www.econbiz.de/10014229061